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Adam Holt on The TRICK To Becoming TikTok Famous, Hitting 500k Followers, and Content Strategy

In this episode, Dan Leibrandt interviews Adam Holt, B.C.E.—a 25+ year pest control veteran, board-certified entomologist, and founder of Name.Dat.Bug. Not only has Adam worked at industry giants like Terminix, but he’s also amassed over 500,000 TikTok followers and 12 million+ likes through what he calls “gross-out” viral content.In this interview, Adam breaks down:- His Path to Half a Million Followers: How he went from 0 to 500K on TikTok (and the exact strategies he used)- Why “Gross-Out” Content Works: Spiders, bed bugs, roaches—why scary/strange footage skyrockets engagement- 3 Posts a…

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