FBU 287: A Brand for People Who Value Greatness with Strong Coffee Company Founder, Adam von Rothfelder
Adam von Rothfelder is the CEO of the Strong Coffee Company, but he didn't get there over night. Adam found his way into the fitness and wellness space because he wanted to be the best. After the loss of his brother caused Adam to turn inward and heal some deep wounds, Strong Coffee was born—a company made by and for people who want to be great in everything they do. Strong Coffee isn't just a run-of-the-mill product, it's a lifestyle and a brand with personality and heart, and that's no accident. Adam is an expert at brand building, and as coaches and trainers who want to make a real impact…
The skinny
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