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Ep. 135: How To Buy Investor Attention
Attention is the new currency and savvy investors know how to spend it wisely. In this episode, we break down why buying ads can be more powerful than relying on outdated investor lists, the key metrics you need to track, and the best platforms to attract and convert high-value investors. Key Takeaways: Attention is a valuable asset for investors Ads outperform old investor lists Two types of attention: getting noticed vs. building trust Explained: Cost per lead, per meeting, per click & more Why Meta, YouTube, and LinkedIn are top investor marketing platforms Yakov's favorite type of ads…
The skinny
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