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FBU 181: Optimizing Your Written Content – Marketing & Copywriting (Part 3/3)

Written content is an important part of the process when launching a new product. By developing good writing skills you will be able to communicate effectively with your person of interest that working and investing in you now is their best alternative. More important than that: why they need to choose you instead of other coaches. In this episode, Jill teaches you how to highlight your offer before the competition. "You need to know all of the potential things they [clients] could do, because you need to know what you are up against." – Jill Coleman Jill is a fitness professional and…

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