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Latest / The Raising Capital Show

Raise More Capital With Influencer Marketing

This episode is for anyone who feels like they're under construction – in a growth period, if you will. We're talking about a powerful capital raising tool that most capital raisers are not taking advantage of. Influencer marketing is often overlooked in this field, yet there's huge opportunity there. First, we need to redefine the term "influencer" as it applies to more than what our first thought may be. From there, we talk about the best ways to vet an influencer regarding the quality and size of their audience and their methods and channels of reaching their audience to ultimately drive…

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