Shows / The Law Firm Marketing Minute

The Law Firm Marketing Minute
The best podcast for law firm owners looking to grow their firms. We specialize in any topics surrounding content marketing, but we also have expertise to share in other areas that could impact your firm. If you get any value out of today's episode, we simply ask that you share it with a friend!Thanks for listening!
Episodes
The Law Firm Marketing Minute3 King-Sized Candy Bar Tips For Social Media
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Trick or Treat: Three King-Sized Tips for Social…
The Law Firm Marketing MinuteCan Non-Lawyers Write Great Legal Blogs For Your Firm?
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Can Non-Lawyers Be Trusted to Write Legal Blogs…
The Law Firm Marketing MinuteThe Best Way to Drive Up Success
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Unlock the Secret to Law Firm Success…
The Law Firm Marketing MinuteFarming vs Hunting: The Best Way That Law Firms Handle Leads
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Are You Hunting or Farming? How Law Firms Should…
The Law Firm Marketing MinuteThe Best Way To Uplift Your Law Firm's Marketing
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Discover the Simple Strategy to Elevate Your Law…
The Law Firm Marketing MinuteHow AI Helps Small Law Firms Swim with the Big Fish feat. John Newton
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Leveling the Playing Field: How AI Empowers Small…
The Law Firm Marketing MinuteHow AI Is More Important To Lawyers
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!How AI is Revolutionizing the Legal Industry with…
The Law Firm Marketing MinuteAI Like You've Never Seen It Before
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!What can we expect AI to do in the future?In this…
The Law Firm Marketing MinuteAI is More Advanced Than You Think – Is Your Law Firm Ready?
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!The AI Advancements the Public Doesn't Know…
The Law Firm Marketing MinuteSystem Update: Why Law Firms Must Embrace AI Now
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Is Your Law Firm Ready for the AI Revolution?Is…
The Law Firm Marketing MinuteLights, Camera, Clients: YouTube for Law Firms feat. Jeff Hampton
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Would your law firm benefit from YouTube? Let's…
The Law Firm Marketing MinuteSales Cycles and Content Strategy: The Connection Many Law Firms Miss
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Is Your Law Firm’s Content Strategy Out of…
The Law Firm Marketing MinuteIs There a Shortcut to YouTube Success?
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Does YouTube Success Come Easy for Lawyers?You’ve…
The Law Firm Marketing MinuteThe Beginner's Blueprint for YouTube
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!What does YouTube offer for law firm growth?Think…
The Law Firm Marketing MinuteMastering YouTube as a Busy Lawyer: an Overview
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Can You Leverage YouTube to Build Trust?Curious…
The Law Firm Marketing MinuteA Month's Worth of Social Media Video Content: Step By Step
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Can AI Help You Plan a Month of Social Media…
The Law Firm Marketing MinuteStreamlining Your Legal Blogs: Step by Step
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Is Your Law Firm’s Blog Process Slowing You…
The Law Firm Marketing MinuteThis is Making SEO Obsolete for Law Firms
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Is Your Law Firm’s SEO Strategy Getting Left…
The Law Firm Marketing MinuteKeeping Your Law Firm's Lights On Thru Social Media
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Does Your Law Firm’s Social Media Prove You’re…
The Law Firm Marketing MinuteTips For Building a Priceless Community on Social Media
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Is Your Law Firm Ready to Build a Loyal…
The Law Firm Marketing MinuteIs Your Law Firm Invisible? Why Staying Top of Mind Matters feat. Sarah Henneman
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Are You Sure Your Law Firm Is Staying Visible?Are…
The Law Firm Marketing MinuteIntimate Marketing is Key for Your Law Firm
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Are You Building Personal Connections with Your…
The Law Firm Marketing MinuteWhy Your Favorite Brands Trust This Marketing Strategy
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Your small law firm isn't a big brand, but it can…
The Law Firm Marketing MinuteContent Makes Your Law Firm Exist
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Without content, does your law firm even exist?Is…
The Law Firm Marketing MinuteHow Your Law Firm’s Brand Could Be Failing You
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Is Your Law Firm’s Brand More Than Just a…
The Law Firm Marketing Minute4 Legal Marketing Myths Holding Your Firm Back feat. Jana Eatman
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Are You Falling for These Legal Marketing Myths?In…
The Law Firm Marketing MinuteYour Legal Blogs Could Be Turning People Away!
Did you like this episode? Dislike it? 🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Is Your Blog Helping Clients or Pushing Them…
The Law Firm Marketing MinuteIs Marketing Necessary If Your Law Firm Doesn't Want to Grow?
Did you like this episode? Dislike it? What can law firms learn about marketing from the big brands?In this episode, we explore why law firms must shift focus…
The Law Firm Marketing MinuteA Severely Overlooked Opportunity in Law Firm Marketing
Did you like this episode? Dislike it? Many law firms believe they’re maximizing their referrals—but are they?In this episode, we dive into why occasional…
The Law Firm Marketing MinuteA Shocking Stat About Email Marketing
Did you like this episode? Dislike it? Does your law firm have an email newsletter? Will it now?Jana Eatman, Business Development Manager of Spotlight…
The Law Firm Marketing Minute4 Social Media Pitfalls for Law Firms
Did you like this episode? Dislike it? Stay away from these possible social media pitfalls!In this final episode of our series, we unpack the 4 biggest social…
The Law Firm Marketing MinuteWrong Type of Content: The 4th Horseman of Social Media Failure
Did you like this episode? Dislike it? Let's look at social media through a different lens!In the fourth part of our "4 Horsemen of Social Media" series, we…
The Law Firm Marketing MinuteWrong Expectations: The 3rd Horseman of Social Media Failure
Did you like this episode? Dislike it? Setting wrong expectations will lead to failure!In this episode, we break down one of the biggest social media mistakes…
The Law Firm Marketing MinuteLack of Consistency: The 2nd Horseman of Social Media Failure
Did you like this episode? Dislike it? Virality is luck. Law firms, beware of this social media trap!Let’s be real—social media isn’t about overnight success…
The Law Firm Marketing MinuteVanity Metrics: The 1st Horseman of Social Media Failure
Did you like this episode? Dislike it? Don't let your law firm get sucked into this social media trap!In the first episode of our 4 Horsemen of Social Media…
The Law Firm Marketing MinuteImproving Lives for Women in Law feat. Molly Hough
Did you like this episode? Dislike it? Women need to know that they are not alone!Molly Hough, founder of JurisConsult Institute, talks about empowering women…
The Law Firm Marketing MinuteHow to Build a Better Future
Did you like this episode? Dislike it? Nothing changes if nothing changes!Too often, women—especially women of color—are excluded from opportunities in…
The Law Firm Marketing MinuteHow One Lawyer Went from Burnout to Thriving
Did you like this episode? Dislike it? Feeling stuck or burnt out in your legal career? You’re not alone. In this episode, Molly Hough recounts the powerful…
The Law Firm Marketing MinuteBad Advice Many Lawyers Still Follow
Did you like this episode? Dislike it? Too many lawyers are trapped by outdated advice that’s stalling their growth.We spoke with Molly Hough, founder of…
The Law Firm Marketing MinuteThe Biggest Obstacle for Women in Law
Did you like this episode? Dislike it? There is a gap that exists between women and men in the legal industry. We spoke with Molly Hough, founder of…
The Law Firm Marketing MinuteThe Brand You Didn't Know You Had
Did you like this episode? Dislike it? What is true about branding for law firms? Most lawyers are unaware of the powerful brand they’ve already built. In this…
The Law Firm Marketing MinuteRedefining Marketing & Branding pt 2
Did you like this episode? Dislike it? What is the true definition of branding? Why does this matter?Marc Cerniglia sat down with the new marketing director…
The Law Firm Marketing MinuteRedefining Marketing & Branding pt 1
Did you like this episode? Dislike it? Most lawyers know the generic definitions of marketing and branding. This could be detrimental to these efforts!Marc…
The Law Firm Marketing MinuteBy Far, How Your Law Firm Should Be Marketing Itself
Did you like this episode? Dislike it? Many small law firms are not focusing on what they should be. This will help grow your small law firm!Marc Cerniglia sat…
The Law Firm Marketing MinuteThe Factual Truth About SEO For Law Firms
Did you like this episode? Dislike it? If you've been a listener of this podcast for a while, then you know Spotlight's stance on SEO. It's not a pretty…
The Law Firm Marketing MinuteAttracting & Hiring Rockstars For Your Firm feat. Ryan Kimler
Did you like this episode? Dislike it? If you're a law firm owner, finding and hiring the best talent for your firm is the best-case scenario. How do you do…
The Law Firm Marketing MinuteEffective Ways to Secure the Best Talent
Did you like this episode? Dislike it? Many law firms want the best talent working at their firm. How can a law firm effectively secure the best talent? We…
The Law Firm Marketing MinuteThe Essential Pieces For a Financially Healthy Law Firm
Did you like this episode? Dislike it? Do you want your law firm to be financially healthy? Of course, you do!We spoke with Ryan Kimler of Net Profit CFO about…
The Law Firm Marketing Minute3 Big Financial Numbers Firm Owners Need to Know!
Did you like this episode? Dislike it? Your law firm should have a financial plan for the year. How do you get somewhere if you don't know how to get there?We…
The Law Firm Marketing MinuteBiggest Struggles Hurting Law Firms' Hiring Process
Did you like this episode? Dislike it? Many law firms struggle with hiring the right candidates. Today's market does not make it any easier.We spoke with Ryan…
The Law Firm Marketing MinuteProven Ways to Grow Your Social Media Organically
Did you like this episode? Dislike it? It is said multiple times, but let's state it again: you do NOT need to have thousands or millions of followers for your…
The Law Firm Marketing Minute3 Things You Should Know About TikTok
Did you like this episode? Dislike it? TikTok has been known to be a terrific platform for organic reach. But there are some things you need to know. Social…
The Law Firm Marketing Minute2 Proven LinkedIn Tactics
Did you like this episode? Dislike it? LinkedIn? It's a networking site, not a social media platform. Ha! You, as a lawyer, are already in the professional…
The Law Firm Marketing Minute3 Best Practices on Meta (Facebook & Instagram)
Did you like this episode? Dislike it? Social media is a game! If you are not aware of the rules, then it's very possible that you struggle to find your way!…
The Law Firm Marketing MinuteEssential Social Media for Your Law Firm
Did you like this episode? Dislike it? Your audience is spending a WHOLE LOTTA TIME on social media platforms. That's where your law firm needs to have a…
The Law Firm Marketing MinuteKnow & Grow: Captivate Your Audience feat. Lisandra Matos
Did you like this episode? Dislike it? Your law firm could be in danger of wasting time and effort on its marketing if you do not know the audience!Luckily, we…
The Law Firm Marketing MinuteSetting Your Firm Up For Long-Term Success
Did you like this episode? Dislike it? The mighty river starts as a small stream! Brick by brick! Setting your law firm up for success for long-term success…
The Law Firm Marketing MinuteThe Power of Knowing Your Audience
Did you like this episode? Dislike it? If your law firm does not know its audience, then your marketing is going to hurt! This is why knowing your audience is…
The Law Firm Marketing MinuteWhat Law Firms Should/Shouldn't Do!
Did you like this episode? Dislike it? Matos Law Firm Founder, Lisandra Matos, learned the hard way about what she should not do when it comes to marketing her…
The Law Firm Marketing MinuteAn Inspiring Story for Aspiring Lawyers
Did you like this episode? Dislike it? For any young lawyers or aspiring lawyers, this is the episode that you need to listen to!Lisandra Matos, founder of…