Shows / The Law Firm Marketing Minute
The Law Firm Marketing Minute
The best podcast for law firm owners looking to grow their firms. We specialize in any topics surrounding content marketing, but we also have expertise to share in other areas that could impact your firm. If you get any value out of today's episode, we simply ask that you share it with a friend!Thanks for listening!
Episodes
- The Law Firm Marketing Minute
You Need KPIs - LFMM 354
Did you like this episode? Dislike it? Are you tracking the right things in your law firm? The right data is so important to helping you understand what…
- The Law Firm Marketing Minute
Overcoming an Interesting Marketing Challenge - LFMM 353
Did you like this episode? Dislike it? Have you ever gotten frustrated with your marketing company because it wasn't working (whether objectively or…
- The Law Firm Marketing Minute
Making a Good First Impression - LFMM 352
Did you like this episode? Dislike it? Is your law firm making a good first impression? Business cards and fancy lobbies don't cut it anymore. You need a great…
- The Law Firm Marketing Minute
What's Your Mindset? - LFMM 351
Did you like this episode? Dislike it? There seems to be two kinds of business owners out there: There's the entrepreneur who's always looking for ways to grow…
- The Law Firm Marketing Minute
Personality Tests for Your Team! - LFMM 350
Did you like this episode? Dislike it? Want to learn more about your team or new hires? These personality tests will give you great insight into how people…
- The Law Firm Marketing Minute
A Lesson from the Grocery Store - LFMM 349
Did you like this episode? Dislike it? What did the grocery store teach us about the importance of content in 2021? It's going to be more important than ever…
- The Law Firm Marketing Minute
What Mattered in 2020? Content! - LFMM 348
Did you like this episode? Dislike it? For our final episode of 2020, we provide a year end review of the analytics we measured in 2020 around content. Not…
- The Law Firm Marketing Minute
The Real Truth About Building a Law Firm Website - LFMM 347
Did you like this episode? Dislike it? How long does it take to build a great law firm website? How much should it cost? There are a lot of misconceptions and…
- The Law Firm Marketing Minute
Your Law Firm Is Like a Football Team - LFMM 346
Did you like this episode? Dislike it? Post: Believe it or not, your law firm can draw a lot of similarities from a football team. This week's episode looks at…
- The Law Firm Marketing Minute
You're the Best! (Even If You Can't Say It) - LFMM 345
Did you like this episode? Dislike it? Bar rules prohibit you from saying you're the best, but there are ways you can still show people. This week we explain…
- The Law Firm Marketing Minute
A Quick Tip to Improve Your Content - LFMM 344
Did you like this episode? Dislike it? This week, we share an easy way to generate tons of topics for your law firm, whether it's blog, video, or podcast…
- The Law Firm Marketing Minute
Tap into Your Email List! - LFMM 343
Did you like this episode? Dislike it? Your contact list (and yes, you certainly have one) is the most precious marketing asset you own, and if you're not…
- The Law Firm Marketing Minute
Where Do Your Clients Hang Out? - LFMM 342
Did you like this episode? Dislike it? Do you know where your audience spends most of their time? Whether it's the real world or the digital one, knowing where…
- The Law Firm Marketing Minute
The Importance of Positive Reviews - LFMM 341
Did you like this episode? Dislike it? Having a lot of positive reviews from happy clients on your website, Facebook, or Google My Business page can make the…
- The Law Firm Marketing Minute
The Scary Truth About SEO - LFMM 340
Did you like this episode? Dislike it? With Halloween around the corner, we wanted to remind you about the scary truths behind SEO. In this episode, we look at…
- The Law Firm Marketing Minute
Market to the Best Clients, Not the Most Clients - LFMM 339
Did you like this episode? Dislike it? Most people in the legal world have been of this mindset that the internet completely changed how you market your firm…
- The Law Firm Marketing Minute
The Benefits of Hiring a Vendor vs. In-House Labor - LFMM 338
Did you like this episode? Dislike it? Did you know that a vendor can cost 1/3 what a full-time, in-house employee does? If you're hesitant to hire (or rehire)…
- The Law Firm Marketing Minute
Yes, You Can Actually Still Get More Referrals! - LFMM 337
Did you like this episode? Dislike it? If you're not focusing on referrals (or you're just hoping they continue to come in at the same rate they've always…
- The Law Firm Marketing Minute
2021 Starts Today! - LFMM 336
Did you like this episode? Dislike it? Believe it or not, we're headed into Q4 which means it's time to start thinking about your plans for 2021. In this…
- The Law Firm Marketing Minute
Stop Chasing Perfection! - LFMM 335
Did you like this episode? Dislike it? Many lawyers are perfectionists. And while that may serve you well in your legal work, it can really hold you back if…
The Law Firm Marketing MinuteA Lesson from a Car Dealership – LFMM 334
Did you like this episode? Dislike it? What can a trip to a car dealership teach us about running a small business? John provides that answer in this week’s…
The Law Firm Marketing MinuteOvercoming Camera Shyness – LFMM 333
Did you like this episode? Dislike it? We all have insecurities, and it can be easy to object to a video marketing strategy if we’re concerned about what…
The Law Firm Marketing MinuteEmail Management Tips! – LFMM 332
Did you like this episode? Dislike it? One of the biggest time management issues attorneys face is dealing with their emails on a daily basis. Stop wasting and…
The Law Firm Marketing MinuteMake Your Hiring More Efficient – LFMM 331
Did you like this episode? Dislike it? Hiring a new employee can drain a lot of time as a small business owner – time you likely need to be spending running…
The Law Firm Marketing MinuteYour Website Is Your Digital Office! – LFMM 330
Did you like this episode? Dislike it? Whether it’s due to price or timeline, choosing to have a basic templated website thrown up in a day or two will only…
The Law Firm Marketing MinuteInterview with The Phone Sales Doctor – LFMM 329
Did you like this episode? Dislike it? Our Brand Strategist, Jana Eatman, sat down with Chris Mullins, The Phone Sales Doctor, to discuss ways attorneys can…
The Law Firm Marketing MinuteHow to Network in a Pandemic – LFMM 328
Did you like this episode? Dislike it? Networking is the absolute best way to create referral sources and build relationships. However, just because we’re all…
The Law Firm Marketing MinuteFear Sells – LFMM 327
Did you like this episode? Dislike it? What does your law firm sell? Is it just bland, boilerplate legal services that don’t inspire or help you stand out?…
The Law Firm Marketing MinuteWhy Loops Are Better Than Funnels – LFMM 326
Did you like this episode? Dislike it? Most marketing strategies revolve around creating a funnel to nurture leads along. There’s one big problem, though…
The Law Firm Marketing MinuteWhat About Those Directories_ – LFMM 325
Did you like this episode? Dislike it? Should you make directories like Avvo or Justia part of your core marketing strategy? The answer is always “it depends,”…
The Law Firm Marketing MinuteThe Importance of Blogging for Your Law Firm – LFMM 324
Did you like this episode? Dislike it? Website post: If your law firm website doesn’t have a blog (or you’re not using it the right way), you’re missing out on…
The Law Firm Marketing MinuteTikTok for Lawyers? – LFMM 323
Did you like this episode? Dislike it? TikTok has exploded as one of the most popular apps among Gen Z consumers, but does that mean your law firm should have…
The Law Firm Marketing MinuteIt All Starts with Content – LFMM 322
Did you like this episode? Dislike it? All of your marketing should start with your content, whether it’s your website, blogs, or anything else. Why? Because…
The Law Firm Marketing MinuteThe Importance of Setting Goals for Your Firm – LFMM 321
Did you like this episode? Dislike it? Do you have yearly goals in place for your firm or are you just going through the daily motions? In this episode, we…
The Law Firm Marketing MinuteWays to Fix Cash Flow Issues in Your Law Firm – LFMM 320
Did you like this episode? Dislike it? We asked and you responded – cash flow issues are one of the biggest challenges that solo and small firm attorneys face…
The Law Firm Marketing MinuteHow Often Should You Send Email Newsletters? – LFMM 319
Did you like this episode? Dislike it? How often should you be sending an email newsletter? We’ve gotten that question a lot, and we’re answering it on this…
The Law Firm Marketing MinuteCompeting with DIY Legal Sites – LFMM 318
Did you like this episode? Dislike it? As we all get back to work, there’s a good chance that DIY sites like Legal Zoom will see an increase in business…
The Law Firm Marketing MinuteThe Resources Every Law Firm Website Should Have – LFMM 317
Did you like this episode? Dislike it? This week, we discuss the four free resources every law firm website should make available to their visitors. If your…
The Law Firm Marketing MinuteHow Your Content Drives Referrals – LFMM 316
Did you like this episode? Dislike it? Along with educating your audience and positioning you as the expert, your content can be a major driver of referrals…
The Law Firm Marketing MinuteCreate a Proven Process for Your Law Firm – LFMM 315
Did you like this episode? Dislike it? Marc is back to talk about the importance for creating a proven process for your law firm that you can use to show…
The Law Firm Marketing MinuteYou Don’t Have to Compete on Price – LFMM 314
Did you like this episode? Dislike it? This week, we talk about the importance of charging the right rate and how your marketing can make sure you’re…
The Law Firm Marketing MinuteHow People Can Find You Online Without SEO – LFMM 313
Did you like this episode? Dislike it? This week, we show you three ways people can find you online without spending thousands of dollars on SEO!The post How…
The Law Firm Marketing MinuteThe Role You Play in Your Marketing – LFMM 312
Did you like this episode? Dislike it? This week, we dive deeper into our third law of content marketing by explaining your role as an attorney in your law…
The Law Firm Marketing MinuteThe Laws of Content Marketing Part 4: Track the Right Results – LFMM 311
Did you like this episode? Dislike it? In this episode, we finish up this series with our 4th and final law of content, which is to track the right results.The…
The Law Firm Marketing MinuteThe Laws of Content Marketing Part 3: Shared Success – LFMM 310
Did you like this episode? Dislike it? Marc is back to discuss the third law of content marketing, which explains your role in the marketing relationship you…
The Law Firm Marketing MinuteShould You Care About Likes and Comments on Social Media? – LFMM 309
Did you like this episode? Dislike it? This week, we discuss whether or not you, as a lawyer, should care about being a social media influencer.The post Should…
The Law Firm Marketing MinuteThe Laws of Content Marketing Part 2: People, Not Search Engines – LFMM 308
Did you like this episode? Dislike it? Marc explains our second law of content marketing, which covers why it’s more important for your content to focus on…
The Law Firm Marketing MinuteThe Laws of Content Marketing Part 1: Content Is King! – LFMM 307
Did you like this episode? Dislike it? Marc stops by for a short episode explaining why content really is king!The post The Laws of Content Marketing Part 1…
The Law Firm Marketing MinuteHow to Multiply Your Content – LFMM 306
Did you like this episode? Dislike it? How can you take one piece of content and turn it into over 40 different elements on your website and social media?…
The Law Firm Marketing MinuteGiving Away Secrets Part 5: How to Create a Social Media Process – LFMM 305
Did you like this episode? Dislike it? We’re finishing up our series on giving away all our secrets. In this episode, we explain how to set up a social media…
The Law Firm Marketing MinuteGiving Away the Secrets Part 4: Crafting an Email Newsletter – LFMM 304
Did you like this episode? Dislike it? We’re continuing our series on giving away all our secrets. In this episode, we walk you through the process of setting…
The Law Firm Marketing MinuteGiving Away the Secrets Part 3: Building a Video Library – LFMM 303
Did you like this episode? Dislike it? We’re continuing our series on giving away all our secrets. In this episode, we explain the importance of a video…
The Law Firm Marketing MinuteEMERGENCY PODCAST: Marketing Is More Important Than Ever During COVID-19 – LFMM 302
Did you like this episode? Dislike it? With everyone hunkering down during the coronavirus pandemic, it can be easy to panic and cease all marketing as a way…
The Law Firm Marketing MinuteGiving Away the Secrets Part 2: Build a Blogging System – LFMM 301
Did you like this episode? Dislike it? We’re continuing our series on giving away all our secrets. In this episode, we explain how to build a consistent…
The Law Firm Marketing MinuteGiving Away the Secrets Part 1: How to Build Your Website the Right Way – LFMM 300
Did you like this episode? Dislike it? To kick off the 200th episode of The Law Firm Marketing Minute, we’re giving away all of our secrets! In this episode…
The Law Firm Marketing MinuteA Quick Tip to Make Your Consultations Better – LFMM 299
Did you like this episode? Dislike it? This week, Marc is back with some inspiration on the right questions to ask prospects during your consultations that…
The Law Firm Marketing MinuteIs Your Marketing Too Complicated? – LFMM 298
Did you like this episode? Dislike it? Did you fall for a flashy presentation full of graphs and numbers? Are you even sure what your marketing is supposed to…
The Law Firm Marketing MinuteDon’t Let Your Ego Get in the Way – LFMM 297
Did you like this episode? Dislike it? You’re a lawyer. We know you’re smart, and we know you’re an expert on law. But don’t let your ego get in the way of…
The Law Firm Marketing Minute3 Ways to Grow Your Email List – LFMM 296
Did you like this episode? Dislike it? If you’re not consistently adding contacts to your email list, you’re definitely missing a big opportunity to generate…
The Law Firm Marketing MinuteYou’re Easy to Forget – LFMM 295
Did you like this episode? Dislike it? Regardless of how good of a job you do, it’s easy to get forgotten. We’re so bombarded with information and distractions…