Shows / Fit Biz U
Fit Biz U
Welcome to Fit Biz U with host Jill Lockwood, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you create new coaching programs, launch new online products, and scale your business to multiple…
Episodes
- Fit Biz U
FBU 344: How to Craft Your New Year's Offer
2024 is just around the corner, so it might be time for you to start thinking about launching a New Year's program. There's no need to create something purely…
- Fit Biz U
FBU 343: 4 Actionable Strategies to Create a Vision for Your Team to Follow
In this episode, Jill shares advanced strategies for business owners with teams, focusing on creating a compelling vision for the team to follow. She…
- Fit Biz U
FBU 342: Is It Time To Start Using Ads?
Are you ready to use ads to take your business to the next level? Ads can be complicated—some people think of ads as cheating in business, while others think…
- Fit Biz U
FBU 341: How to Quantify Your Big Goals for 2024
As we get ready to start the 2024, it's important to get clear on the big goals you have for your business. It's not enough to simply wish to make "more"…
- Fit Biz U
FBU 340: When to Hire Help and What the Head of Customer Success Does at JillFit, with Sara Baker
Today's episode is with Head of Fulfillment and Customer Success AND Head of Coaching at JillFit, Sara Baker. Sara has been working with JillFit for over a…
- Fit Biz U
FBU 339: When Just "Doing It" Isn't Enough, You Have to Do It *Better*
Business is a puzzle, and you can choose to see it either from the viewpoint of the victim and think of it as a pain, or you can choose to take responsibility…
- Fit Biz U
FBU 388: 4 Key Components of Running a Productive + Lucrative Team with the Head of Operations at JillFit
Jill has spoken a ton about how building a team in her business has been one of the greatest contributing factors to the growth JillFit has seen in the last…
- Fit Biz U
FBU 337: 3 Signs You Need to be in a Mastermind (+ When You Don't)
In this episode, Jill delves into the topic of masterminds. Masterminds are quite different than coaching programs and mentorships—they involve a combination…
- Fit Biz U
FBU 336: The 7 Dial-Movers that Helped Me Have My Biggest FBA Launch Ever
Last month's FBA launch was the biggest in JillFit history, bringing in multiple 6-figures. Jill has been launching FBA for a few years now, and through…
- Fit Biz U
FBU 335: What is a "Secret Podcast" and Introducing The Advanced Business Blueprint
As Jill mentioned last week, it's business season at JillFit, and November means we're moving on from LEGACY to Jill's Strategy and Scale Mastermind, made for…
- Fit Biz U
FBU 334: 5 Considerations to Have Your Biggest Launch Ever in 2024
It's business season at JillFit, and as people are thinking about coaching and mentorship for 2024 and planning out their launch schedules, it's a perfect time…
- Fit Biz U
FBU 333: Building a Legacy Business
You deserve more than a flash-in-the-pan business, you deserve a legacy. Today, the cart opens for Jill and Maestro's 6-month program, LEGACY. Part…
- Fit Biz U
FBU 332: 5 Ways to Avoid the "Smoke and Mirrors" of Online Business
When it comes to investing with a coach for your online business, remember: how they reach you is what they'll teach you. If you're being sold to with sales…
- Fit Biz U
FBU 331: Business & Bullshit with My Bestie - Part 4: Asking for the Sale
In the finals installment of Business and Bullshit with My Bestie, Jill and the Maestro are talking everything sales. Making sales is a non-negotiable aspect…
- Fit Biz U
FBU 330: Rewiring Your Brain for Massive Success with Brad Bizjack
Jill always says that the first few years of online business will have you come face to face with a lot of your own mindset struggles and limiting beliefs, but…
- Fit Biz U
FBU 329: Business & Bullshit with My Bestie - Part 3: The Nuts & Bolts of Online Business
This week's episode is Part 3 of the Business and Bullshit with my Bestie series featuring Dr. Shanté Cofield of The Movement Maestro. Online Business…
- Fit Biz U
FBU 328: 4 Ideas For Running A Lucrative Holiday Sale
Quarter 4 has officially started, so with less than 90 days left of this year, it's time to start preparing for the holiday season before it starts. You don't…
- Fit Biz U
FBU 327: Business & Bullshit with My Bestie Part 2: Standing Out In the Space
In part 2 of Business and Bullshit with my Bestie, Jill and the Movement Maestro are discussing what it takes to stand out in the online space. You might fear…
- Fit Biz U
FBU 326: How to "Run the Race" of Business
Online business is a lot like running a marathon. You may start the race as the same time as lots of people, but as time goes on and you start facing more…
- Fit Biz U
FBU 325: Business and Bullshit with My Bestie Part 1: Doing the Thing
Today's episode is part 1 of a brand new 4-part series co-hosted with Dr. Shanté Cofield, aka The Movement Maestro. Jill and Shanté are besties, but they're…
- Fit Biz U
FBU 324: FBA Sample Call: Getting Your Mind Right For Selling
If you haven't heard the news, Fitness Business Accelerator is finally open for enrollment! FBA is Jill's signature business course, perfect for those of you…
- Fit Biz U
FBU 323: How Do I Know If FBA Is Right For Me?
Over time, Jill has coached over 2,500 people in their health and wellness businesses. Getting to interact with so many people on their business journeys has…
- Fit Biz U
FBU 322: From New Online Coach to Multi-6-Figures with Jen Kirsch
On this episode of FitBizU, Jill is interviewing former-FBA student, Jennifer Kirsch. In the past 3 years, Jen went from an online business newbie to a…
- Fit Biz U
FBU 321: My Own First Business Investment (FBA is Open!)
Successful people share a common trait: they invest in themselves and their businesses. You can't possibly know everything there is to know about online…
- Fit Biz U
FBU 320: #FreshFormula REPLAY #3: Creating an Irresistible Offer + Selling it Using Transparency Marketing
Selling has a bad reputation. Most people think of sleazy used-car salesmen or cheap sales gimmicks and it leads to entrepreneurs under-charging and…
- Fit Biz U
FBU 319: #FreshFormula REPLAY #2: How to Niche Down + Attract Ideal Clients Who Are Already Sold
In part 2 of the #FreshFormula replay, Jill is teaching you how to niche your offerings down in order to attract your perfect client. Making potential clients…
- Fit Biz U
FBU 318: #FreshFormula REPLAY #1: How to Show Up Powerfully + Get Paid Online to Solve Problems
In this exclusive replay of Jill's brand new 3-part business building event, #FreshFormula, Jill is sharing everything she would be doing if she had to start…
- Fit Biz U
FBU 317: The 5 Most Effective Ways to Attract Your Ideal Client
Having a product is an important step in starting your online business, but even more important than that is having people to sell your product to…
- Fit Biz U
FBU 316: 4 Ways To Know You're Ready For The Next (Business) Level
How do you know if you're ready to level up when it comes to your business? It's normal to have ebbs and flows in your mentorship journey as it pertains to…
- Fit Biz U
FBU 315: Investing In Coaching is a Cheat Code for Success
Jill makes a point to talk about investing a few times every year not to brag about how much money she's made or that she invests, but because investing is a…
- Fit Biz U
FBU 314: How to Find the Time (and Energy!) to Build Your Online Business
One of the biggest barriers to starting an online business journey is not having the amount of time needed. Life is full of competing priorities, and it's…
- Fit Biz U
FBU 313: Your 3 Biggest Fears in Online Business (+ How to Overcome Them)
There are many different reasons new coaches fear taking their business online, but when it comes down to it there are three main obstacles people seem to be…
- Fit Biz U
FBU 312: The 4 Major Phases of Online Business + #FreshFormula Announcement
When you're brand new to online business, everything can feel so overwhelming. You might look at businesses all around you and want to give up before you even…
- Fit Biz U
FBU 311: How the Power of Possibility Changed My Business - And How It Will Change Yours, Too
At the heart of JillFit, is the core mission to instill a sense of freedom and fulfillment to as many people as possible through action and finding possibility…
- Fit Biz U
FBU 310: Why You Should Be Using "Lifestyle Marketing"
There's a type of marketing that's rampant on social media that you've definitely seen before, even if you're not directly familiar, called "lifestyle…
- Fit Biz U
FBU 309: 4 Things to Stop Caring About in Your Business
Running a business is no easy task. There are plenty of dial-moving factors to worry about, so don't waste your precious time an energy stressing out about the…
- Fit Biz U
FBU 308: Are You Holding Yourself Back Without Knowing It? The Fear of Success
Is the fear of success secretly causing you to sabotage your own progress? The idea of fearing success may seem ridiculous, but getting to the next level of…
- Fit Biz U
FBU 307: 9 Common Launch Mistakes I See Coaches Making
Making mistakes is a part of business. You'll never reach a point where you've learned everything there is to know, which means you'll "mess up" in some way or…
- Fit Biz U
FBU 306: Using Your Personal Values to Make More Sales
Every single person has their own set of personal values that influences how they see and interact with the world. As a personal brand, you'll find that the…
- Fit Biz U
FBU 305: Working In Your Business Vs. On Your Business
Your online coaching is a part of your business—it's your product!—but don't make the mistake of thinking that your client-facing work is what makes up the…
- Fit Biz U
FBU 304: Knowing When to Scale an Offer
One of the benefits to owning an online business is that you can increase your revenue—and therefore your income—at any time, unlike in a traditional job. In…
- Fit Biz U
FBU 303: How to Use the Law of Reciprocity in Business
There's a universal law in marketing that you've probably been a part of without even realizing it: The Law of Reciprocity. It's no rocket science, but when…
- Fit Biz U
FBU 302: 6 Ways to Use Threads Right Now
There's a brand new social media that everyone is talking about—Threads. Made my Meta (owner of Facebook and Instagram), Threads is an answer to Twitter. A…
- Fit Biz U
FBU 301: How to Launch a High Ticket 1:1 Coaching Offer
The coaching offers that we can create for our online business can be developed in multiple ways. There are several details and combinations that can be made…
- Fit Biz U
FBU 300: Your Confidence May Be Polarizing
Your confidence may be polarizing. In the online coaching space, confidence is a must. In life, and especially on the internet, people are drawn to confidence…
- Fit Biz U
FBU 299: Understanding "Promotional Real Estate"
As you scale your business and start selling offers other than your 1:1 coaching, you'll start to run out of something called "promotional real estate." There…
- Fit Biz U
FBU 298: Can Charisma Be Taught?
One question Jill is always trying to find the answer to is why some people seem to do really well in their online business while others keep struggling, no…
- Fit Biz U
FBU 297: Level Up Your Money Mindset
In entrepreneurship, talking about money is far from taboo. So many people are raised with an aversion to talking openly about money and often tie their income…
- Fit Biz U
FBU 296: A Life + Business Update
The last few episode have focused heavily on brand-building in your business, but a large part of that includes showcasing parts of your personality that have…
- Fit Biz U
FBU 295: Brand Money Replay: The 3 Tools You Need to Build A Powerful Personal Brand
Catch the replay of Jill's brand new business webinar, Brand Money! You'll hear about why branding matters in your business and learn about 3 dial-moving tools…
- Fit Biz U
FBU 294: Build a Powerful Brand You Can Cash In on Anytime (#TrustU Doors are Open!)
Your online business is so much more than just the products and services you sell—it's an entire brand! In the online coaching space, having a powerful…
- Fit Biz U
FBU 293: Branding v. Direct Response: Why You Need BOTH for Success
So many new coaches jump online and start putting out offers without doing their due diligence and building a connection with their audience first. There's…
- Fit Biz U
FBU 292: Make Your Online Business Feel More Secure
It's not uncommon for people to start their online business but never treat it than anything more than a hobby. Owning your own business is seen as a huge…
- Fit Biz U
FBU 291: Build Your Perfect Personal Brand with The Movement Maestro
Your "brand" as a business owner is so much more than the fonts and colors you use or having a quippy name—it's about the way you make people feel. There is no…
- Fit Biz U
FBU 290: How to Create More Time to Build Your Business
Building your business is a huge investment, not only of your time, but of your energy too. People often say to themselves that they'll start pursuing their…
- Fit Biz U
FBU 289: Purpose is Forged Through Action with Luka Hocevar
Your purpose in life isn't something you stumble upon, it's forged through action and hard work. Luka Hocevar was headed down the wrong path in life, but…
- Fit Biz U
FBU 288: Transparency Marketing FTW
Jill is a huge proponent of transparency marketing, aka giving your potential customers all of the information they might need so they can make an informed…
- Fit Biz U
FBU 287: A Brand for People Who Value Greatness with Strong Coffee Company Founder, Adam von Rothfelder
Adam von Rothfelder is the CEO of the Strong Coffee Company, but he didn't get there over night. Adam found his way into the fitness and wellness space because…
- Fit Biz U
FBU 286: 5 Innovative Ways to Get People to SHOW UP to Your Live Trainings
One of the best ways to sell your products is via a live training or event. If a potential client gets to see you showing up and coaching live, they're…
- Fit Biz U
FBU 285: 7 Habits of Unsuccessful People
After over a decade building JillFit and many years in the trenches with her clients who are building their own businesses, Jill began to notice some patterns…