Shows / Fit Biz U

Fit Biz U
Welcome to Fit Biz U with host Jill Lockwood, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you create new coaching programs, launch new online products, and scale your business to multiple…
Episodes
Fit Biz UFBU 284: Writing Words That Sell with Copywriting Expert Anna Powers
When you start selling your product or services online, you have to become more than just a coach—you become a businessperson. There are so many skills to…
Fit Biz UFBU 283: 4 Ways To Boost Evergreen Coaching Sales
As you start your online businesses, you should have an irresistible evergreen (aka, always available) coaching offer available for your potential clients…
Fit Biz UFBU 282: Choose A Business Coach Based on These 4 Criteria
Jill is a big proponent of investing in yourself and your business. Mentorships and business coaching took JillFit from a side-gig into a million dollar…
Fit Biz UFBU 281: FBA Sample Call: Getting Your Mind Right For Selling
If you haven't heard the news, Fitness Business Accelerator is finally open for enrollment! FBA is Jill's signature business course, perfect for those of you…
Fit Biz UFBU 280: What It's Like To Work With Me in FBA (Doors Open Now!)
Today is a BIG day, because today, the doors are open for enrollment in Jill's signature course, Fitness Business Accelerator. FBA launches only once or twice…
Fit Biz UFBU 279: #ConfidentCoach Replay #3: Creating Your Irresistible Offer
This week, Jill is giving you all an insider-recording of her brand new course, #ConfidentCoach. This is a 3-part series for beginners to online business…
Fit Biz UFBU 278: #ConfidentCoach Replay #2: Speaking the Language of Your Ideal Client
This week, Jill is giving you all an insider-recording of her brand new course, #ConfidentCoach. This is a 3-part series for beginners to online business…
Fit Biz UFBU 277: #ConfidentCoach Replay #1: How to be a REAL Expert
This week, Jill is giving you all an insider-recording of her brand new course, #ConfidentCoach. This is a 3-part series for beginners to online business…
Fit Biz UFBU 276: The 3 C's of A Viable Business - Why You Need To Build Out Your Product Suite
Building an online business is so much more than simply deciding to sell your services online. Anyone can pump a bunch of money into ads, but it takes a well…
Fit Biz UFBU 275: Are You Too Old for Internet Business?
Afraid you're too old to start a business? Do you fear that you're running out of time to be successful? You may wish you started a few years ago, but in the…
Fit Biz UFBU 274: The 4 Non-Negotiable Business Foundations
You may be a fantastic coach, but that doesn't mean you'll be a great business owner. Just like coaching, running a business is a skill that can be learned…
Fit Biz UFBU 273: Tackling Your Limiting Beliefs: I Feel Like an Impostor!
Impostor Syndrome—we all know about it, and surprisingly, most of us feel it! Feeling like an impostor isn't just reserved for newbies to online business, we…
Fit Biz UFBU 272: Tackling Your Limiting Beliefs: What If It Doesn't Ever Happen For Me?
Does the fear of never getting "there" stop you from beginning in the first place? Jill often hears that her clients are afraid of, in their words, "never…
Fit Biz UFBU 271: Tackling Your Limiting Beliefs: The Fear of Judgement from Others
If you want to build a personal brand, that means showing up in a big way online. For some people, the fear of how others will perceive you and the judgement…
Fit Biz UFBU 270: Tackling Your Limiting Beliefs: I'm Not Good at Business!
Have you ever thought about starting an online business but felt stuck because you just aren't "good at business" yet? Coaching and business are two distinct…
Fit Biz UFBU 269: Tackling Your Limiting Beliefs: Why Me?
The biggest barriers to face when starting an online business aren't usually logistical issues, but combatting mindset blocks. Your limiting beliefs are…
Fit Biz UFBU 268: How to Make $100k in One Year
One of the best things about internet business is that there's no other line of work where you can double, triple, or even quadruple your income on a yearly…
Fit Biz UFBU 267: Building a Company with Personality and Integrity with Laurie Christine King of Paragon Training Methods
Laurie Christine King, better known as LCK, is the co-founder of Paragon Training Methods, a business she built to fulfill the need for a sustainable approach…
Fit Biz UFBU 266: Advanced Launch Messaging
If you want a successful launch you need to be focusing on everything that happens before cart open, but how? What kinds of things should you be saying and how…
Fit Biz UFBU 265: How I Built a Million Dollar Fitness Business with Kayla Lee from AWPT University
This week's episode is a conversation between Jill and Fitness Business mentor, Kayla Lee. Kayla is the creator of AWPT University, which provides education…
Fit Biz UFBU 264: Runway Magic - How to Have Your Biggest Launch Yet
If you want bigger launches, you're going to need a longer runway. This episode is all about the three "tracks" your potential clients should be on before your…
Fit Biz UFBU 263: Do Your Potential Clients Trust You?
It's said that people only buy from others that they know, like, and trust. That means if you want your potential clients to feel safe investing with you, it's…
Fit Biz UFBU 262: The Difference Between Mentorship and Coaching
We talk a lot about mentorship here on this podcast, but what exactly is it? You're most likely a coach in some capacity, and even though coaching is similar…
Fit Biz UFBU 261: How to Justify Increasing Your Prices
You're not just a coach or a personal trainer anymore, you're a Digital CEO, which means that your time is now in higher-demand than it's ever been. It's time…
Fit Biz UFBU 260: How to Create a Certification
Certifications are shaping up to be one of the next big things in the health, fitness, and nutrition online space. Creating a certification or a credential is…
Fit Biz UFBU 259: What is an Integrator? with Danny Coleman
This episode features special guest and Head of Operations at JillFit, Danny Coleman. If Jill is the visionary of the company, Danny is the integrator. Okay…
Fit Biz UFBU 258: Team-Building: Who Does What at JillFit
JillFit is the brainchild of Jill Coleman, but it takes a team to make everything run smoothly. After over a decade in business, Jill knew that if she wanted…
Fit Biz UFBU 257: 5 Lessons from my Earliest Mentor
Mentorship is one thing all businesses should be investing in. There are some lessons you'll learn on your own, but a mentor can share their own playbook with…
Fit Biz UFBU 256: Things I Delegate, Automate, + Outsource In My Business
We only have a finite amount of energy in our day-to-day lives. If you're using up your energy by sweating the small stuff, you won't have much leftover to…
Fit Biz UFBU 255: Front-End vs. Back-End Launches
In your online business there are 2 major types of launches: front-end and back-end. Hopefully, you're spending some time this January to sketch out the next 2…
Fit Biz UFBU 254: Instagram Solutions in 2023
Everyone knows it: the Instagram algorithm is changing, and fast. If you're starting or running a personal brand in 2023, these rapid changes can feel…
Fit Biz UFBU 253: The Myth of "10k Months" and Defining Passive Income
There's this idea floating around the internet that online business owners need to be earning $10,000 a month. Who decided that?! A 10k month is not only…
Fit Biz UFBU 252: How to Scale a 1:1 Coaching Offer
If you already have a successful 1:1 coaching offer, it might be time to consider scaling to make some more money, free up more of your own time, or both! As a…
Fit Biz UFBU 251: Why I Renewed My Mastermind ... For A Third Time
One of Jill's biggest value systems is mentorship and investment in your own business. As 2022 came to an end, Jill had to consider whether or not she wanted…
Fit Biz UFBU 250: Three Lessons Learned From Three Weeks Away
After a hectic year, Jill took 3 weeks off of work, and while that rest was sorely needed, it was oddly difficult. As fellow entrepreneurs know, taking a…
Fit Biz UFBU 249: JillFit's 2022 Debrief
Another year has come and gone, and like always, JillFit has had some big goals—some we hit, and on some we've fallen short. This episode is a…
Fit Biz UFBU 248: Algorithms, the Future of Online Business + Building a Legacy with The Movement Maestro
In this episode, Jill and her business partner Shanté Cofield (a.k.a. The Movement Maestro) talk about the future of online coaching businesses, how they see…
Fit Biz UFBU 247: Designing Your "Signature Program"
The first module on FBA (Fitness Business Accelerator) is all about creating a 1:1 offer for your clients. You can indeed create a group offer right from the…
Fit Biz UFBU 246: Why You Should Join Fitness Business Accelerator (FBA)
This episode is dedicated to FBA (Fitness Business Accelerator), which is opening its doors today! Jill tells a little bit about the early stages of the course…
Fit Biz UFBU 245: How to Choose the Right Mentorship
The right mentorship for you has a lot to do with the current level of your business. Beginners, intermediates, and advanced business owners have different…
Fit Biz UFBU 244: Psychographic Marketing: How to Niche Down Your Ideal Client
It's not uncommon to get confused about who is the ideal client for your coaching business. Especially if you are coming from an in-person training career…
Fit Biz UFBU 243: 3 Ways to Create a Unique Brand
Creating a unique brand is something half intuitive and half strategy. A brand should indeed be all about your personality, your character, and the work you…
Fit Biz UFBU 242: What if I'm Afraid to Show up Online?
This episode is part 5 of our mindset series, and it's all about how to overcome the fear of showing up online. We need to be able to show up online in order…
Fit Biz UFBU 241: Level up Your Social Media Game With These Tips
Social media is a non-negotiable for someone building an online business. Whether you're better at creating written content or showing your face on videos, you…
Fit Biz UFBU 240: Finding Your Ideal Mentor Online
When building your business, it's pretty common to be bombarded with a lot of tips, strategies, and tools from different coaches on social media telling you…
Fit Biz UFBU 239: How to Cultivate Self-Worth + Increase Prices
In this episode, Jill talks about the importance of cultivating self-worth to be able to charge for the work you do. It is very common to feel your work isn't…
Fit Biz UFBU 238: Overcoming Overwhelm as a Beginner
When it comes to building and growing a business, there are a lot of challenges that can arise for people that are beginners. With all the noise out there on…
Fit Biz UFBU 237: Being Resilient About Business Problems
Getting too emotional about business problems prevents you from making rational decisions. If this happens every time, your business becomes impracticable…
Fit Biz UFBU 236: Critical Lessons for Having a Long Online Business Career
Being consistently engaged in your online brand is fundamental to not only growing the business but also enjoying the process. Once it feels like there's no…
Fit Biz UFBU 235: How I Structure My Week for Productivity
One of the questions Jill gets asked most frequently is: "How do you get everything done?" In this episode, Jill shares her strategies for batching important…
Fit Biz UFBU 234: Deconstructing Your Launch "Runway"
Getting people warmed for your launch is one of the most important things to do before the actual launch. Your audience needs to be engaged, confident, and…
Fit Biz UFBU 233: How to Interact with Busy People
In this episode, Jill explains good practices when it comes to interacting with busy people. It's important to network, especially if you are just starting…
Fit Biz UFBU 232: The Future of Online Coaching
In this episode, Jill gives an overview of the coaching industry and where it is headed. Although more and more businesses are being created as we speak…
Fit Biz UFBU 231: Planning Your Content for Maximal Productivity
Planning your social media content in advance is one of the greatest ways to be productive and optimize your time. However, sometimes it's hard to come up with…
Fit Biz UFBU 230: How to Create a Business Blueprint
In this episode, Jill teaches you how to create a business blueprint a.k.a. the entire structure that will be the foundation of your sales, your content, and…
Fit Biz UFBU 229: First Launches vs. Seasoned Launches
In this episode, Jill speaks about the major differences between launching a new offer if you are a beginner and doing the same thing if you're in the industry…
Fit Biz UFBU 228: First Biz Priorities for Beginners
In this episode, Jill addresses some of the best practices if you are building your online business from scratch. Of course, when we are just getting started…
Fit Biz UFBU 227: How to Actually Choose the Right Mindset for Success
It's really easy to fall into the trap of thinking we're victims. The victim mentality makes us believe that life and business are happening to us, and not for…
Fit Biz UFBU 226: Pep Talk: Your Work is Changing People's Lives
In this episode, Jill gets real about the very necessary mindset shift you have to make when it comes to selling. Sometimes, coaches feel a little icky about…
Fit Biz UFBU 225: The More You Ask, the More You Sell
When we are selling something via social media, we might get the feeling that we are annoying people. What if I'm being inconvenient? What if someone doesn't…