Shows / Business Tao with George Kao
Business Tao with George Kao
George Kao shares a unique message for business: Create without resistance. Connect without guile. Succeed without stress. Find his best articles here: https://www.GeorgeKao.com . Topics include Authentic Marketing, Joyful Productivity, and Healthy Money. New episode every Monday. georgekao.substack.com
Episodes
Business Tao with George Kao3 Reasons to Create Authentic Content -- and to do it Consistently
Clients -- you'll attract more clients (and more ideal ones) because the practice of creating authentic content somehow changes your energy -- you get more in…
Business Tao with George KaoPassion vs. Compassion in an Authentic Business... Do what you love 🥰 vs Offer what they want 🤩
Understanding the two energy sources that move your business forward...Join the discussion for this…
Business Tao with George Kao💡 Content Ideas for Coaches & Facilitators
Coaches often tell me: “Because I’m not a consultant or teacher, I can't create content.”This is certainly an example of a limiting belief 😉 and it prevents…
Business Tao with George Kao🤔 Should you create “irresistible” offers?
...that "make" people buy?Over the years, I’ve become quite sensitized to this type of marketing manipulation. By listening to this episode, you’ll also become…
Business Tao with George Kao🙌🏾 Best software for solopreneurs -- my top systems for business tech / platform / mailing list, etc.
My analysis of Simplero vs Kajabi, Podia, and a few other popular all-in-one platforms: www.georgekao.com/simpleroThis was a segment from my mentorship…
Business Tao with George KaoDon't aim for lots of "traffic" -- aim for the few true fans who really get you...
Some marketing experts want you to focus on “list-building” or getting lots of “traffic”.It can make us start to do things that are inauthentic. For example…
Business Tao with George Kao🤲🏽 Let go of the need to make a good first impression... and the power of practicing making "bad" ones 😊
Many of us grow up hearing “You only get one chance at making a good first impression.” We are taught this when applying for schools, for jobs, and when…
Business Tao with George KaoSpiritual Fitness in the Soul Gym – my interview on The Wellbeing Room with Leah Cooper
I loved being interviewed by Leah Cooper for her podcast The Wellbeing Room. I hope you enjoy this special episode!Topics I shared:how I came to bring…
Business Tao with George KaoChange your mind on what "selling" is -- make your offer available only to the eager 🤗
We become inauthentic when we try to persuade people.When you’re in the energy of trying to “get” someone to believe you and to buy your thing, it becomes too…
Business Tao with George KaoLinkedIn — Is it helpful for non-corporate professionals such as coaches, healers, and intuitives?
Is LinkedIn useful for non-corporate professionals such as holistic healers and intuitive coaches?I took a survey of my audience of non-corporate…
Business Tao with George KaoWhy publish a book? Busy people, especially influencers, will finally read your best writings...
Check out my course on the simple process of self-publishing a book: https://www.georgekao.com/bookcreation This is a public episode. If you would like to…
Business Tao with George KaoWriting / publishing your first book -- when is ideal time in your business journey to work on this?
Check out my course on the simple process of self-publishing a book: https://www.georgekao.com/bookcreation This is a public episode. If you would like to…
Business Tao with George KaoThe trouble with cold calls and emails... and the 3 warm outreach alternatives
Too much of online prospecting/sales is about reaching out to strangers or acquaintances who have not signaled their interest in your work."But based on their…
Business Tao with George KaoSolopreneurs: don't worry about conversion rates...
There’s so much talk in marketing about increasing "conversion rates” -- which may mean how many webpage visitors buy, who many opt into your email list.Yet…
Business Tao with George Kao🧘🏻♀️ Developing Consistency and Discipline, and the importance of moving through resistance 🙏🏼
My focusmate group: https://www.focusmate.com/signup/georgekaocommunityMy in--depth program about joyful productivity: https://www.GeorgeKao.com/TLCComment…
Business Tao with George KaoMultipassionate: should we brand a new side interest or integrate into current website & brand?
Comment here -- https://youtu.be/XqIMy7oEfhAThis snippet is from MasterHeart Business Mentoring: https://www.GeorgeKao.com/Group This is a public episode. If…
Business Tao with George KaoNo more marketing/sales funnels. Instead, be transparent & organic in your marketing... (2018)
Episode from 2018 that's worth resharing...A lot of solopreneurs get indoctrinated by marketers into believing that they need a sales/marketing “funnel”.I…
Business Tao with George KaoHow To Get Clients, as an Authentic Business
Coaches, Healers, and Mentors -- here’s a marketing framework to help you fill your practice.Let me know if you find this short episode helpful 🙏🏼Comment here…
Business Tao with George KaoMarketing doesn't have to be fake... Authentic Marketing -- the Practice of Passion & Compassion (2018)
An episode from 2018 that's worth re-sharing... Marketing doesn't have to feel fake... nor be a performance to try to "attract" people.What you're really doing…
Business Tao with George KaoSpiritual teachers: don't outsource Marketing until you can ensure the values that it expresses
Many spiritual teachers, coaches, and healers fall into the idea of "means to an end"... let the marketers do whatever they do to get us an audience, so that…
Business Tao with George KaoCourse Sample: Well-Being Practices (Joyful Productivity)
In this episode I share the core practices that consistently give me a sense of deep well-being. This is a aample from this course --…
Business Tao with George Kao✨ Introducing the Soul Gym spiritual growth community for creators & coaches
It's been a long time that I've hoped to facilitate a community of coaches & creators to support each other in spiritual/personal growth. It's finally…
Business Tao with George KaoTips for making Authentic Videos the way I do them 😊
My video creation course -- https://www.georgekao.com/videocreationThe best of my videos: https://geni.us/GKBestVidsMy instagram…
Business Tao with George KaoThe Most Reliable Investment for Solopreneurs
Cryptocurrency is a gamble. The stock market is volatile. Shockingly, even bonds don’t feel safe anymore.The best investment for most of us is – and has always…
Business Tao with George Kao🤔 Clearing limiting beliefs? Limiting structures, and creating empowering environments & habits...
If you find it helpful to clear your limiting beliefs, go for it. That can be a good first step. Please don't stop there, though, or you might get stuck with…
Business Tao with George KaoSolopreneurs: if you want to do everything NOW... but your life doesn't allow for it!
"I’m loving the course as it has already generated more action on my part than the whole preceding year. But I do have a tendency to want to solve everything…
Business Tao with George Kao"Go where you're respected..." (4-Step Overview of Authentic Marketing)
Years ago, I received a simple piece of career advice:“Go where you’re respected.” — eco-entrepreneur Paul HawkenThese 4 words have guided my career.It applies…
Business Tao with George KaoInstantly Impressive vs. Consistently Authentic
There are essentially two foundational ways of showing up in our marketing and content:Be impressive instantly.Be consistently authentic.You can get clients…
Business Tao with George KaoIt’s "fun" and "easy" to build an Authentic Business… at a deep level!
"Best of" video from 2018... What if you could reframe the "work" (and sometimes, the "struggle") of building your business, so that you take the truly…
Business Tao with George KaoDocumenting vs Creating: how to still look like an expert if you're documenting?
You've heard me (and Gary Vaynerchuk) say before... if you're not consistently creating content, try the mindset of "documenting" your journey versus trying to…
Business Tao with George KaoCourse Sample: The Morning Review + Energy Adjustments (Joyful Productivity)
For most my life I worked like most people -- just "getting through" tasks as soon as I can, and with a "have to do this" kind of attitude.Once I started…
Business Tao with George Kao7 Success Factors for Authentic Content Marketing
A "best of" video from 2018...To reach more people and make a deeper impact with your message, and ultimately grow your business, work on getting better at the…
Business Tao with George KaoWriting... video... podcast: which content format to start with, and how do they work together?
It's a good question -- with these different ways of showing up online and communicating your message -- by writing blog posts (articles), making videos…
Business Tao with George KaoDon't fixate on building an email list... Instead, grow a holistic audience.
"How do I grow my email list?"I've been asked this question for years. People hear from business experts that building an email list is the most important…
Business Tao with George KaoAllow yourself to explore & experiment with your business purpose... no worry about "brand" for now
People get stuck on having to integrate their life's purpose, fully, into their "brand". I say let it go. Be willing to try offering different types of…
Business Tao with George KaoAuthentic videos = connection, not info. Lost train of thought? Just be present and express Self 💛
If you make videos sharing your knowledge & experiences (I hope you will!) you might feel anxious about remembering what you want to say on video... or…
Business Tao with George Kao13 ways to improve your Offer so that it sells itself 👏🏽 (Tad Hargrave interview)
The most basic thing in business is to have a good offer (product, service, event) that is aligned with the wants of one's audience. This video makes it very…
Business Tao with George KaoHow to inspire excitement about your passion project? Document your journey of creation everyday.
Why is it hard to sell art... or anything you passionately create?When we create something, we're hugely biased toward it. We took a long journey to get there…
Business Tao with George KaoBeware of preparation -- err on the side of getting out there... be imperfectly visible 😅
I've got to tell you that one of the most common things I see, that is preventing people from making progress in their business, is that they're always…
Business Tao with George KaoHow to not sound *salesy* when marketing your business on social media?
Solopreneurs sometimes wish that they didn’t have to do marketing, and people would just discover them and inquire about their services.For a lucky few, that…
Business Tao with George KaoOn perfectionism, being cringeworthy, why live videos without editing or fear of being canceled...
Watch video or add comment here:https://youtu.be/C1n3rbiWIa4 This is a public episode. If you would like to discuss this with other subscribers or get access…
Business Tao with George KaoTelesummit Speaker Invitation -- a Bad (but Typical!) Example...
If you study “how to build an email list” you’ll almost certainly come across the strategy of hosting a telesummit. It is one of the fastest ways to build an…
Business Tao with George KaoAre you feeling "not ready" or are you procrastinating?
I see a lot of you (aspiring business owners) doing this:You’re waiting until you’re “ready” before you take the next leap.A dear client asked me about the…
Business Tao with George KaoRant: 5-day "free" challenges (or 30 day) -- if you're going to sell a program, make it transparent!
Watch video or add comment here:https://youtu.be/k469ALv_6gc This is a public episode. If you would like to discuss this with other subscribers or get access…
Business Tao with George KaoFOMO (Fear of Missing Out) in Marketing vs. Respect For Your Audience
"There are only TWO spots left in the program. Sign up now!"This is the kind of email we might receive from a conventional marketer.They have not taken the…
Business Tao with George KaoOrganic Marketing vs. Conventional Marketing
Organic food is better for your health and the well-being of the environment, but usually costs more money. Similarly, organic marketing is better for your…
Business Tao with George KaoPep talk -- publish your framework sooner!
This is a segment from the Create Your Framework course: https://www.GeorgeKao.com/frameworkWatch video or add comment here:https://youtu.be/6mryAd2AUjQ This…
Business Tao with George KaoSecret to podcasting success? + My upcoming webinar showing you how I create episodes QUICKLY.
Webinar details and signup: https://georgekao.simplero.com/podcastingMy podcast hosting service: https://www.captivate.fm/signup?ref=georgekao This is a public…
Business Tao with George KaoTo get attention authentically, care more than others do...
In marketing it is assumed that the goal, the daily effort, is to get more views, more followers, more sales.... always wanting other people to do more of what…
Business Tao with George KaoCreate content without worrying about topical order or sequence...
A common creative block is worrying about the sequence in which you should be creating your content.Having written a thousand blog posts, self-published four…
Business Tao with George KaoWhen chaotic & overwhelmed, how do you reset yourself?
In this episode (best watched on video when possible) I show you how I quickly get clear about my top priorities, when so much is going on...Watch video or add…
Business Tao with George KaoGet unstuck by asking smaller questions
Have you delayed your business progress, or felt stuck, because of big questions such as:“What is my niche?”“Who is my ideal client?”“What should my offering…
Business Tao with George KaoWhy you should re-post your best content on a regular basis...
Think about your favorite band -- you'd love for them to play your favorite song again. Same thing with your content and audience -- they want you to say the…
Business Tao with George KaoHow to Feel Confident in Selling Your Services
When are you not confident in selling your services?It’s when you don’t believe the transaction is truly a win-win.If you really believe in your services, and…
Business Tao with George KaoWork from Love instead of fear
Today, your work, your tasks, are not your top priority.Your State is Your Top Priority.How are you being, as you go about your tasks and your work?Are you…
Business Tao with George KaoAuthentic Creativity & Making Money
“I long for the ability to create without any thoughts of money…to create because I love it… to take real time off when I need it… to try new things and build…
Business Tao with George Kao(rant) Knowledge is always temporary... we are making shit up all the time
I start by talking about how knowledge is holographic, expandible, collapsible and very importantly, can never be perfectly communicated in terms of what…
Business Tao with George KaoRichard Taubinger & Kylie Slavik -- Core Marketing Skills
Richard Taubinger & Kylie Slavik have an agency that has done the marketing for some major spiritual teachers including Marianne Williamson, Eckhart Tolle…
Business Tao with George KaoWhat if your ideas go viral... and you don't get credit for it? + Thoughts on my uncopyright...
As you become more effective and successful with your work, one of the risks is that others might copy you. This is most frequently done in online content: one…
Business Tao with George KaoHow to get more clients online? A brief overview of authentic marketing strategy...
People hire your services because they trust your expertise.1. "Low hanging fruit" are the people you know who already trust your expertise. Contact them…