Shows / Business Tao with George Kao
Business Tao with George Kao
George Kao shares a unique message for business: Create without resistance. Connect without guile. Succeed without stress. Find his best articles here: https://www.GeorgeKao.com . Topics include Authentic Marketing, Joyful Productivity, and Healthy Money. New episode every Monday. georgekao.substack.com
Episodes
Business Tao with George KaoBuild self confidence by keeping appointments with yourself...
A surprisingly simple way to build self confidence -- as I've personally experienced over a decade -- is to set self-appointments for making progress on a…
Business Tao with George KaoWhy it's good to buy (or sell) online courses
Why buy online courses, when all the information is available for free, if you only knew where to look?Or if you're an aspiring Course Creator, and consumed…
Business Tao with George KaoWhy I don't talk about politics or social issues
Just as yours, my heart goes out to the innocent and suffering people of Ukraine and Russia at this time... and to the other wars around the globe that are…
Business Tao with George KaoThe Authentic Way To Get Client Referrals Consistently
The most natural way for your friends to talk about your work is when they see some interesting content you've posted on social media related to your work, and…
Business Tao with George KaoSummary: how to grow an online audience? (marketing strategy overview)
My 12-minute summary of how to gain a larger online following.This snippet is from a MasterHeart Group conversation: https://www.GeorgeKao.com/GroupComment on…
Business Tao with George KaoHelen Perry: "Just bloody post it!"
Helen Perry's known for the idea of #justbloodypostit! and in this video we talk about, as well as other encouraging tips for creators. I hope you find it…
Business Tao with George KaoSliding scale and pay what you can? Why I don't like it...
I have several colleagues and clients who offer sliding-scale pricing. Some of them advocate for it, so it’s touchy for me to disagree with that strategy, but…
Business Tao with George KaoHow to stop *disliking* Marketing... and learn to enjoy it! (Understand the Metaphors of Marketing.)
In order to be able to do marketing and selling consciously (with awareness of how our actions impact others’ emotions, as well as our own psyche), let’s look…
Business Tao with George KaoNew Book ✨ Joyful Productivity 2nd Edition 😊
New book is out today 😊🥳Joyful Productivity for Solopreneurs, 2nd Edition: Gentle Practices for Consistent Creativity, Wellbeing and Deep Meaning in WorkTo buy…
Business Tao with George Kao5 Ideas To Help You Get More Clients
You would love to do marketing authentically rather than succumb to short-term pressure, deceptive tactics, or hype.And… you need to fill your next course…
Business Tao with George KaoMake money quickly, easily, and authentically? Choose 2 of the 3...
It’s sad when I see people seeking quick and easy money.Often, they seek it because they are actually exhausted with work, and life. “If I could only solve…
Business Tao with George KaoInstead of Persuasion, Work on Alignment with Prospective Clients
In selling, it is typically assumed that you must learn persuasion tactics.Persuasion strategies do work… but only for the short-term. Do you enjoy having to…
Business Tao with George KaoKnowledge Framework -- what is it? How does it benefit your authentic business?
In this short episode, I share why it’s important for every authentic business to have its own framework.Other words for “framework” include model, system…
Business Tao with George KaoWhat if a peer takes my idea and launches it before I do?
Watch video or add comment here:https://youtu.be/E99LUyHZA5U This is a public episode. If you would like to discuss this with other subscribers or get access…
Business Tao with George Kaoauthentic marketing -- hold loosely to agenda
To watch the video or add a comment to this episode:https://youtu.be/-XP6Z2weqjM This is a public episode. If you would like to discuss this with other…
Business Tao with George KaoDo you buy online courses? Are you scheduling time to apply what you learned?
If you buy online courses, be sure to SCHEDULE these two times:1. Time to watch the course.2. Equal amount of time to implement what you watched.For each 30…
Business Tao with George KaoClear message & brand? Let it go. Disconnect your Purpose from your brand. Allow yourself to evolve.
It's often said (or assumed) that a fundamental principle of marketing is to have a clear, understandable message.It's then assumed that you should come up…
Business Tao with George KaoJen Louden re: creating a consistent writing habit
Jen Louden is a personal growth pioneer who helped launch the self-care movement with her first book "The Woman’s Comfort Book". She's the author of several…
Business Tao with George KaoUninspired but willing.
I share this “secret” with many creators -- I don’t feel inspired until I’ve already started creating... as short as 5 minutes, upwards of 45 minutes.I often…
Business Tao with George KaoSpiritual teachers: your marketing makes greater impact than your “real” work. Marketing = Ministry.
Many spiritual teachers fall prey to the idea of "means to an end"... let the marketers do whatever they do to get us an audience, so that we can do our "real"…
Business Tao with George KaoThe Authentic Selling "script" to help your sales conversations be human and fulfilling...
Have you ever heard that “sales is a numbers game”? According to that idea, you just have to “pitch” your services to a lot of people, and some of them will…
Business Tao with George KaoMark Walsh: "The Muse doesn't care about you" + "You don't need a reason to work on your wellness."
Interview with Mark Walsh, founder of Embodiment Conference and Certification of Embodiment Coaching -- where we discussed the primacy of self-care and…
Business Tao with George KaoRant: Why don't we have Utopia? Because individuals don't have joyful productivity...
Sorry a bit of cussing involved here...Movements/causes don't work out because individuals don't have their sh*t together:1. Their productivity systems are…
Business Tao with George KaoAnnouncing my free webinar re: Authentic Success -- Purpose, Momentum, Joy, and Abundance
Find the date and time of the webinar, and sign up, here: www.GeorgeKao.com/SuccessFor most of my life I’ve been interested in what “success” means. Perhaps…
Business Tao with George KaoBe strict about showing up, lenient about the results, and gentle with refocusing...
I’m strict about showing up, lenient about results, and gentle to bring myself back to focus again and again.This is opposite of what many people do... Comment…
Business Tao with George KaoTyson Sharpe: Facebook Group Success
Tyson is a Spiritual Business Coach and the creator of the free Facebook Group called "The Serving Circle" for spiritual entrepreneurs who would like to find…
Business Tao with George KaoThe importance of keeping appointments with yourself
To accomplish worthwhile tasks with enough time (rather than doing things last minute), it’s a good strategy to schedule multiple appointments with yourself to…
Business Tao with George KaoStep by step will take you to any vision of success that you're committed to.
1 -- Step by doable step will take you to any vision of success you are committed to. 2 -- Every step has the deeper, more valuable opportunity, to practice a…
Business Tao with George KaoAnnouncing: The 2022 Joyful Productivity Coaching Program
This is hands-down my favorite program to facilitate. I’m inspired by the vision of helping solopreneurs be joyfully productive, organized, better at…
Business Tao with George KaoGet together on New Years Day: Free webinar about Joyful Productivity
For 12 years and running I've hosted a free webinar on New Years Day. If you'd like to join me, and meet other listeners of this podcast, check out the info…
Business Tao with George KaoMira Rao: Authentic Embodied Expression - turn your trauma into treasure by befriending your biology
In this deep conversation, Mira Rao and I discuss the concepts of Resilience, Stress, Polyvagal Theory and the neurobiology of trauma, the difference between…
Business Tao with George KaoMake your content for 1 welcoming person that you can easily bring to mind & heart
Many of the blocks to creating content can be solved by one mindset shift:Make your content for just 1 person at a time.Don’t write for “the world”.Don’t make…
Business Tao with George KaoCreating content is NOT a chore -- it's a privilege, a cause, a ministry...
Your work -- and the way you show up -- is of deep unique value to thousands (maybe millions) of people, most of whom have yet to discover you. It's your great…
Business Tao with George KaoWhat is Authenticity in Business? To practice "no agenda" other than these 4 ideas...
What do I mean by “authenticity” in the context of business and marketing, especially for us self-employed professionals?Authenticity is to practice having no…
Business Tao with George KaoCalm Joyful Focus
When working, are you aware of your facial expression, your body posture, your breathing?The more challenging the project, the more tense your face and body…
Business Tao with George KaoQuick and easy money? Take some deep breaths...
It’s sad when I see people seeking quick and easy money.Often, they seek it because they are actually exhausted with work, and life. “If I could only solve…
Business Tao with George KaoWhy I don't like marketing funnels… (and a healthier alternative)
You don't need a marketing funnel to succeed in business.To comment on this and/or to read the blog…
Business Tao with George KaoHow to be consistent with our good habits and disciplined with our schedule?
1. Better design of our life/calendar structure... are we getting enough self-care, enough family time, enough admin time, enough time for the important…
Business Tao with George KaoPractice creating daily and publishing in obscurity :)
Pick a platform (such as Twitter) where you barely get any engagement... Reframe that fact as an opportunity -- you are liberated to test your content in…
Business Tao with George KaoRant -- f**king free webinars (dishonest) vs. honest info sessions
I start with a bit about Sales Funnels, but most of this episode focuses on the common (dishonest) strategy of "free" webinars that are actually…
Business Tao with George KaoMarket research leads you to create Offers, which eventually helps clarify your Niche...
A few notes from the Live Chat:From Mira Rao: They are also paying you attention in the beginning before they pay you moneyFrom Jason Schneider Read an…
Business Tao with George KaoGeorge Kao Q&A -- "Just LAUNCH" -- Trust and put it out there :)
Big thanks to Katie Raver for the permission to share this audio with you.Episode notes:the just launch or letting it go practiceGod / x deserves 30…
Business Tao with George KaoWhich social media platform should we prioritize for our business?
This is a segment from the Social Media Mindset Webinar: https://www.GeorgeKao.com/SocialMedia This is a public episode. If you would like to discuss this with…
Business Tao with George KaoBrief thoughts on the marketing method of Free Webinars
So many marketing/business coaches use "free webinars" and "masterclasses" to sell their paid programs, often higher-end offerings. I used to be very good at…
Business Tao with George KaoDo Right ➜ Feel Good not the other way around
Oftentimes, we let relatively minor circumstances, like being a little tired or feeling like watching videos, get in the way of keeping our commitments to…
Business Tao with George KaoGood people -- please *don't* quit facebook and social media... for your own good.
There are good people in my circles -- those I would love to stay in connection with -- who are tempted (or have decided) to deactivate their Facebook…
Business Tao with George KaoHow to get more clients?
For more on my thoughts on getting new clients:1. Here's my category of blog posts about it: https://www.georgekao.com/blog/category/authentic-enrollment2…
Business Tao with George Kao"The Widest Net" by Pamela Slim -- Overview of the book
Thanks to Pamela Slim for giving a great overview of her new book:"The Widest Net: Unlock Untapped Markets and Discover New Customers Right in Front of You"Get…
Business Tao with George KaoContinually clarifying your niche, rather than a one time decision in the beginning...
I don't think it's a good idea to try to figure out your niche at the beginning of your business.You don't have enough experimentations to understand that…
Business Tao with George KaoHow much time to spend on social media for business?
Is there a recommended amount of time we "should" spend on social media to grow our business? Some experts recommend hours per day. Here's what I think about…
Business Tao with George KaoStop "preparing" so much.... and get out there with your business :)
A common thought-pattern that prevents a lot of people from making progress in their business:Before I... [take the next real step in my business]…I need to…
Business Tao with George KaoShould we put our service prices on our website?
Marketing experts differ on this question of whether one should publicly publish the prices of their services / programs / packages or whether to keep the…
Business Tao with George KaoHow to stop resenting HAVING TO create content and start doing it consistently?
This is a segment from the Social Media Mindset Webinar: https://www.GeorgeKao.com/SocialMedia**Watch video or add comment here:https://youtu.be/po6CctztWAw…
Business Tao with George KaoReflections on my favorite webinar method -- "free to attend, paid replay"
454 signups -- 7x one of my average paid classes75% attendance! Usually free webinars get around 25% attendance from signups.77% of attendees filled out the…
Business Tao with George KaoShould you do market research, or just launch a product boldly with your own passion?
People often bring up the story of how Steve Jobs launched the iPod as an innovative product that the world didn't know it couldn't live without, as "evidence"…
Business Tao with George KaoBefore launching your online course, consider the overall strategy.
As I prepare to update my Authentic Course Launches training, I’d like to clear up a major myth, as well as share the 5 pieces to think about if you’re…
Business Tao with George KaoFind higher meaning in each moment of work -- growth and joy
Perhaps the truest meaning of this moment is not whether you get “good” results… or whether you’ll have it easy… or whether you’ll look good.What the deeper…
Business Tao with George KaoSimply start your Coaching business -- interview with Manon Huntjens
Manon is a community builder and entrepreneur, and leads a global community for Co-Active coaches (and other coaches.) She believes the only way to grow…
Business Tao with George KaoThe Authentic Marketing Framework -- my whole strategy summarized!
Here’s an attempt to simply explain my whole marketing strategy…. There are 3 stages for every authentic business:1. Audience2. Offers3. ExpansionI explain in…
Business Tao with George KaoWhy I don't recommend automated posting on Social Media
Should you use a tool that automates your social media, such as Buffer, Hootsuite, etc?I’ve tried Buffer and Hootsuite, and have seen them used by some clients…