Shows / Maximize Your Influence

Maximize Your Influence
Maximize Your Influence: Your source for the top persuasion, influence, and negotiation techniques that will help you maximize your success in life and in business!
Episodes
Maximize Your InfluenceEpisode 132 - Perfect Persuasion Template
Keeping Attention: A Bored Mind Says NO! It is common sense to realize you have to keep your audience's attention in order to persuade them. If you lose them…
Maximize Your InfluenceEpisode 131 - Shut up and close!
The old-school approach to persuasion put a lot of the emphasis on the final outcome: clinching the deal, closing the sale. Back then, it was a lot more about…
Maximize Your InfluenceEpisode 130 - Price...a non-issue?
This week's article is sure to offend some listeners. If you're a short man or an overweight woman, the British Medical Journal has bad news for you. Hey were…
Maximize Your InfluenceEpisode 129 - How Empowerment Increases Influence
All human beings yearn for direction and guidance. That’s why someone with a vision is so alluring and influential to us. Charismatics are able to create a…
Maximize Your InfluenceEpisode 128 - Is Your Presentation "Interesting" or "Persuasive?"
Have you noticed the dramatic changes that have evolved in presentations, communication, and training over the last twenty years? The basic focus used to be on…
Maximize Your InfluenceEpisode 127 - Inner Qualities of True Leaders
On episode 127 of Maximize Your Influence, Kurt and Steve start by discussing a recent article, the 7 Mental Blocks to Being Rich. They then transition to part…
Maximize Your InfluenceEpisode 126 - 4 Characteristics of True Leaders
After speculating about good dining in San Francisco and briefly insulting their listeners there, Kurt and Steve discuss a recent article about whether great…
Maximize Your InfluenceEpisode 124 - Persuasive Politicians
One of the aspects of the Law of Association is the use of affiliation. Persuaders want you to affiliate their company with positive images, feelings, and…
Maximize Your InfluenceEpisode 124 - Persuasive Politicians
Neuroscientists have made significant progress on how the brain processes information. Our brain can be very bias. This is especially true in politics. People…
Maximize Your InfluenceEpisode 123 - Turn No into a Yes
The Power of "Yes" Use questions that will create "yeses." As you create your marketing and persuasive presentations, you must engineer the number of times you…
Maximize Your InfluenceEpisode 122- Foot In The Door vs Sympathy
Methods of Protecting Mental Alignment When we feel dissonance, we have to find a way to deal with the psychological tension. When the rubber band stretches…
Maximize Your InfluenceEpisode 121 - Help Prospects Persuade Themselves
The Theory of Cognitive Dissonance Leon Festinger formulated the cognitive dissonance theory at Stanford University. He asserted, "When attitudes or beliefs…
Maximize Your InfluenceEpisode 120 - No Resolutions This Year...
We are firm believers that we all have greatness within us. We believe that we each have within ourselves unwritten books, un-started businesses, brilliant…
Maximize Your InfluenceEpisode 119 - Persuading Rude People
The Hostile Prospect This person disagrees with you and may even actively work against you. For a hostile prospect, use these techniques: Find common beliefs…
Maximize Your InfluenceCan You Learn Charisma?
Have you ever noticed how some people can captivate, inspire, and influence others without effort? Other people instantly like them and want to be around them…
Maximize Your InfluenceEpisode 117 - Your Missing Ingredient To Create Rapport
Humor can be a powerful tool to create rapport. Humor makes the persuader seem more friendly and accepting. Humor helps gain attention, helps you create…
Maximize Your InfluenceEpisode 116 - Online Reviews: Validation or Sabotage?
Social Validation and Marketing The more a brand is advertised, the more popular and familiar it is perceived to be. We as consumers somehow infer that…
Maximize Your InfluenceEpisode 115 - When Persuasion Backfires
Your environment and the expectations of that environment should be persuasive. There is a concept called the Phillip Zimbado’s Broken Window Theory. This…
Maximize Your InfluenceEpisode 114 - Persuasion, Touch, and the "No No Zone"
Touch is another powerful part of body language—important enough to devote a whole section to it alone. Touch can be a very effective psychological technique…
Maximize Your InfluenceEpisode 113 - Subconscious Triggers = 95% of Persuasion
To maintain order of the world, our brains link objects, gestures, and symbols with our feelings, memories, and life experiences. We mentally associate…
Maximize Your InfluenceEpisode 112 - Scarcity: Abused, Overused - How to Use
The Law of Scarcity plays a large role in the persuasion process. Opportunities are always more valuable and exciting when they are scarce and less available…
Maximize Your InfluenceEpisode 111 - Do You Attract Or Repel?
For this episodes article, Kurt and Steve discuss the top techniques of hostage negotiators. Admit it, you're thinking of the movie "The Negotiator" all of the…
Maximize Your InfluenceEpisode 110 - How to Solve the #1 Objection
The better you become at handling objections, the more persuasive you will be. The key to great persuasion is anticipating all objections, problems, or…
Maximize Your InfluenceEpisode 109 - How You Create Resistance
We tend to rate our skills that we want, that we need or that we require higher than they actually are. To improve, grow and become more successful we have to…
Maximize Your InfluenceEpisode 108 - Jedi Mind Tricks
Are you good at flirting? Admit it, when we asked you rolled your eyes but were A LITTLE bit interested, deep down. As it turns out, flirting is related to…
Maximize Your InfluenceEpisode 107 - Why we stink at listening
Being in sales or being a business owner can be emotionally exhausting. It's important to develop the ability to pick yourself up out of a bad mood. To start…
Maximize Your InfluenceEpisode 106 - Personalities Vs Meta Programs
Can your personality type change? A recent article from Psychology Today seems to think so. It's not uncommon for many to become more friendly (or less…
Maximize Your InfluenceEpisode 105 - Engaged and Mentally Focused Prospects
Is Google rigging elections? On this episode, Kurt and Steve discuss a recent article that thinks so. Merely telling the masses that a candidate has a "high"…
Maximize Your InfluenceEpisode 104 - Influence Killing Words
Everything that we understand and know about our world is based around words. Words don't just have meaning, they have feeling. That's why some words in some…
Maximize Your InfluenceEpisode 103 - Are Deeper Voices More Credible?
As we get closer and closer (even though it's a long way away) to the 2016 presidential election, more and more persuasion blunders will be on display. A…
Maximize Your InfluenceEpisode 102 - The Biggest Persuasion Blunder Of The Year
You can't visit a business web page without hearing "follow us on Twitter!" We're certainly guilty of this too. Follow us on Twitter @influencemax! A recent…
Maximize Your InfluenceEpisode 101 - Does NLP Work?
When you're an entrepreneur or sales person, being mentally tough is key. If you want the rewards that come from owning your own business or being on…
Maximize Your InfluenceEpisode 100 - Shameless Bribery and Using Testimonials
It's been 100 episodes! After inserting some canned applause and patting themselves on the back, Kurt and Steve discuss why disobedient kids may actually make…
Maximize Your InfluenceEpisode 99 - Wrong...Objections Are Good!
Whether you think you love it or not, you love to procrastinate. The brain thrives on it. The reason is that we tend to treat our "current self" much better…
Maximize Your InfluenceEpisode 98 - Keeping Your Head In The Game
Do you sort your mail over the trash can? Do you delete most emails before you even consider them? That's the reality of advertising today. Messages to your…
Maximize Your InfluenceEpisode 97 - Interview With Influence Expert Brad Harker
After Steve gives the full report on his recent trip to Puerto Rico (including a priceless blunder by the Ritz Carlton resort), Kurt discusses this week's…
Maximize Your InfluenceEpisode 96 - Non Verbals of Charismatic People
To kick off this episode, the guys discuss what is likely the most offensive article they've ever featured on the show. Kurt insists that it's Steve's doing…
Maximize Your InfluenceEpisode 95 - The Latest Dirty Deeds
A recent study shows that if you want to look trustworthy, you should also look happy. What's the catch? Looking happy doesn't necessarily make you look…
Maximize Your InfluenceEpisode 94 - Persuasive Voicemails
In persuasion, there are a few words and phrases that a lot of people say, but that they don't really mean. In a recent article on Inc.com, 11 of these…
Maximize Your InfluenceEpisode 93 - Asking Powerful Questions
When it comes to persuading others (through owning a business, church, non-profit), it's all about networking. Anyone who has ever been successful can…
Maximize Your InfluenceEpisode 92 - Three Catastrophic Mistakes Veterans Make
If you're like most people, you don't really enjoy paying taxes. A study in the UK recently discovered how to vastly increase the rate of collected taxes, just…
Maximize Your InfluenceEpisode 91 - Which Motivation Works Best?
Nobody has a perfect self esteem. We all have insecurities in ceratin areas of our life. The same is true for your prospects. Raise a prospects self esteem and…
Maximize Your InfluenceEpisode 90 - What Annoys Your Prospects Most
Did you know that the noise of an aircraft engine can cause you to crave different foods? A recent study by Cornell University makes some compelling links…
Maximize Your InfluenceEpisode 89 - Don't Be A "Corny" Negotiator...
Is optimism overrated? A recent study from the University of Utah thinks so. Kurt and Steve discuss the study and what it means for persuaders. Some of us are…
Maximize Your InfluenceEpisode 88 - Selling As An Introvert
Do you know somebody who is always blaming other people for their problems? Is it you? The fact is, we all do it. And sometimes we're right. A recent article…
Maximize Your InfluenceEpisode 87 - Building Emotion
It's always helpful to learn more about what successful people do in their daily lives. In this episode, Kurt and Steve highlight three key lessons we can…
Maximize Your InfluenceEpisode 86 - Is Your Prospect Visual?
After discussing Kurt's recent trip to Las Vegas, Kurt and Steve discuss an article that may be helpful if you've been to Vegas recently: "Are White Lies Good…
Maximize Your InfluenceEpisode 85 - What Clients Like Most About Top Persuaders
Have you ever witnessed an animal "sniff" another animal and thought "wow I'm so glad I'm human?" A recent study shows that you might rely on smelling other…
Maximize Your InfluenceEpisode 84 - When To Send Email Marketing
Do you rely on email marketing to generate leads? What about telephone prospecting? As it turns out, there are specific times of day and the week that are more…
Maximize Your InfluenceEpisode 83 - Get Stalled Prospects To Act
They've talked about it a lot on Maximize Your Influence, but on this episode Kurt and Steve discuss a recent article entitled "10 Body Signs Somebody Is Lying…
Maximize Your InfluenceEpisode 82 - What Makes People Do Things They Don't Want To?
A recent study published by Psych Central discusses how to make new habits stick. The article goes over a variety of techniques that will dramatically increase…
Maximize Your InfluenceEpisode 81 - What Mood Are Your Prospects In?
Have you ever given a presentation and had a tough time connecting with the audience? Some audiences are just difficult. Other audiences can be connected with…
Maximize Your InfluenceEpisode 80 - How To Create Value
Have you ever encountered a prospect who had a skewed view of what they should pay for your product? Would you like to have more control about what your…
Maximize Your InfluenceEpisode 70 - What Top Persuaders Have In Common
On this episode, Kurt and Steve continue in giving you the "cheat sheet" for the Persuasion IQ test. You can find the persuasion IQ test by visiting…
Maximize Your InfluenceEpisode 78 - Are "Fast Talkers" Persuasive?
We've all heard of the sterotypical "fast talker." They come across as too slick and like they're up to something, right? On this episode, Kurt and Steve…
Maximize Your InfluenceEpisode 77 - The Best Way To Create Scarcity
With Valentines now over with, you likely know where you stand with your significant other. However, Kurt and Steve still find it fit to bring up a recent…
Maximize Your InfluenceEpisode 76 - Non Verbal Deception Clues
Do you know people who are ALWAYS late, no matter what? Do you find yourself telling these people earlier times in an effort to get them to unintentionally…
Maximize Your InfluenceEpisode 75 - Verbal Deception
Have you checked out www.universityofpersuasion.com yet? Did you know that you can enroll in our 52 week persuasion course for as little as $7 a month?…
Maximize Your InfluenceEpisode 74 - Vision Versus Worry
Welcome to episode 74 of Maximize Your Influence! On this episode, Kurt and Steve roll out an interesting article published in the Economist. More and more…
Maximize Your InfluenceEpisode 73 0 Door in the Face!
Have you ever met the kind of person who is always stressed, has a negative attitude, and who nobody wants to be around? Oftentimes we later hear these people…