Shows / Maximize Your Influence

Maximize Your Influence
Maximize Your Influence: Your source for the top persuasion, influence, and negotiation techniques that will help you maximize your success in life and in business!
Episodes
Maximize Your InfluenceEpisode 72 - Presentation Pitfalls
On this week's episode, Kurt and Steve lead off with the "Geeky Article Moment" as well as some banter about food, NFL playoffs, and seagulls eating hotdogs…
Maximize Your InfluenceEpisode 71 - Setting and Achieving Goals in 2015!
Happy New Year! We're back with the first episode of 2015! If you we're asked "do you have a rewards card with us" last time you were shopping, you're not…
Maximize Your InfluenceEpisode #70 - Persuasive Writing Part 2
If you have kids or employees (they're kind of the same, aren't they) you have probably used threats as a way to gain compliance before. When we are in a…
Maximize Your InfluenceEpisode 69 - Grab Attention With Persuasive Writing
Are you tired of faking that you like your boss when you really don't? Michigan State University has good news. Apparently, you don't need to fake it anymore!…
Maximize Your InfluenceEpisode 68 - Scarcity "Black Friday" Style
Every year it happens. Black Friday. That one day where retailers apparently lose their mind and start giving away massive discounts in order to lure bargain…
Maximize Your InfluenceEpisode 67 - Scratching the "Itch"
Do you work in an environment where you need to be motivated...but your boss just doesn't motivate you? This is increasingly the norm, unfortunately. A recent…
Maximize Your InfluenceEpisode 66 - Rejecting Rejection
Are you one of those sports fans that feels like the officials are conspiring against your team? Everybody has been THAT sports fan at some point in their…
Maximize Your InfluenceEpisode 65 - The 4th R of Resistance
Persuasion is one of those skills that gives you a leg up on the competition. When it comes to sales, there is no award for second place. And advantage you can…
Maximize Your InfluenceEpisode 64 - The Third R of Resistance
After discussing Kurt's upcoming visit to the Middle East, Kurt and Steve launch right into this week's article. According to a recent article from Science…
Maximize Your InfluenceEpisode 63 - The 2nd R of Resistance
Do you enjoy the Maximize Your Influence Podcast? Learn more at www.universityofpersuasion.com. You'll have access to all of our top persuasion and influence…
Maximize Your InfluenceEpisode 62 - Interview With John Lee Dumas
On this episode, Kurt and Steve interview the CEO of Entrepreneur on Fire, John Lee Dumas. John is one of the most successful "virtual" entrepreneurs out…

Maximize Your InfluenceEpisode 60 - Presolving Objections
Did you know that money can buy happiness? A recent study published in "Psychology Today" shows just that. Kurt and Steve discuss the ins and outs of this…
Maximize Your InfluenceEpisode 59 - Squashing Objections For Good
Stay tuned as we will soon be rolling out Influence University...your way to access absolutely everything that Kurt has ever produced on Persuasion, Influence…
Maximize Your InfluenceEpisode 58 - Psychology of Objections Continued...
After a rant about Philly Cheesesteaks and Gourmet Grilled Cheese, Kurt and Steve continue to break down the psychology of objections. Undestanding what's…
Maximize Your InfluenceEpisode 57 - "Overcoming Fake Talk"...Guest Interview With John R Stoker
Have you ever had a conversation that just didn't get results? Or even worse, one that felt completely fake? On this episode, Kurt and Steve interview John R…
Maximize Your InfluenceEpisode 56 - The Psychology Of Objections
Closing a deal isn't about a slick line at the end of your presentation. It's about understanding what your prospect is REALLY saying when they say things like…
Maximize Your InfluenceEpisode 55 - Creating A Powerful Call To Action
Have you ever met somebody that didn't seem all that sharp but could sell circles around you? Here at Maximize Your Influence we help you hone your persuasion…
Maximize Your InfluenceEpisode 54 - Using Vision To Create Long Term Commitment
In Episode 54 of Maximize Your Influence, Kurt and Steve start things off by discussing a recent study about the chemical oxytocin. According to the study, the…
Maximize Your InfluenceEpisode 53 - Inspiring the Uninspired
A whole year of Maximize Your Influence Podcasts are now behind us! And listenrship in the Islamic Republic of Iran is still strong (that has to be a fluke…
Maximize Your InfluenceEpisode 52 - Part Two Of Interview With Maureen Simon On The Female Brain
Don't worry, it's still us! We just have a new Itunes and podcast logo. Kurt and Steve discuss the recent news in the Middle East and the conflict between…
Maximize Your InfluenceEpisode 51- Persuading Women...Guest Interview With Maureen Simon
The new www.maximizeyourinfluence.com is up! Not so much running...but definitely up. Pardon our dust as we continue to refine the new site. You can still…
Maximize Your InfluenceEpisode 50 - Quickly Build Rapport
Remember: please subscribe to Maxmize Your Influence on Itunes, Stitcher Radio, the Windows Market Place, or whatever service you use to download podcasts! We…
Maximize Your InfluenceEpisode 49 - Eye Contact...Creepy Or Effective?
We hope you had a great Fourth of July holiday! Even if you didn't celebrate American indepencence day and the 4th of July was just a regular day for you...we…
Maximize Your InfluenceEpisode 48 - Powerful People Skills
After some useless banter about who should be allowed to wear bathing suits, the Fourth of July, and barbeques, Kurt and Steve launch into Episode 48. First…
Maximize Your InfluenceEpisode 47 - Part Two Of Negotiation's Dirty Deeds
After diving into "Negotiation's Dirty Deeds" last week, Kurt and Steve continue the discussion by uncovering even more of the underhanded tactics other's will…
Maximize Your InfluenceEpisode 46 - Negotiaton's Dirty Deeds...Part One
Due to listener demand, Kurt and Steve finally unleash "negotiation's dirty deeds." These are underhanded tactics and strategies that others will use against…
Maximize Your InfluenceEpisode 45 - Is There Such Thing As Too Competent?
To start this episode, we lead off with another one of Kurt's geeky articles. And this study, while strange, is compelling. As it turns out, there is a vast…
Maximize Your InfluenceEpisode 44 - Do You Really Need To "Over Promise And Under Deliver?"
Kurt and Steve begin the show by discussing Steve's recent trip to Dallas and how may pounds he put on from eating too much barbeque. They also discuss Kurt…
Maximize Your InfluenceEpisode 43 - Charismatic Power
Is power different than influence? Absolutely. One can be influential without having a lot of power. But as power increases, it gives you more ability to…
Maximize Your InfluenceEpisode 42 - Can Your Prospects Tell If You're "Full Of It?"
You've met these people before. The kind of person who has it all together. They're dressed right. They know how to talk and they seem very knowledgable. But…
Maximize Your InfluenceEpisode 41 - Always Talk To Strangers
After a brief rant about their listeners in Iran and the intimidation tactics of police in the United States (get off topic much, guys?), Kurt and Steve…
Maximize Your InfluenceEpisode 40 - Creating A Passionate Presence
Charismatic people have a presence whenever they walk into a room. You can actually be in introverted person and not have a very outgoing personality and still…
Maximize Your InfluenceEpisode 39 - Are Optimists Better Persuaders? Or Do Pessimists Have the Edge?
Leading off this episode, Kurt introduces a recent article that discusses the effect of an optimistic spouse. This study was conducted by the University of…
Maximize Your InfluenceEpisode 38 - Watch Your Tone
If Kurt and Steve haven't yet offended you on the podcast, they give it a good try here (all in good fun, of course). They also discuss the strange fact that a…
Maximize Your InfluenceEpisode 37 - Selling with Stories
Do you like green tea? Then we have good news. The Journal of Psycho Pharmacology (yeah, that's a thing) recently released a study showing that those who drink…
Maximize Your InfluenceEpisode 36 - Persuade with Power Using Ego and Esteem
Whatever the reason may be, the average person's self esteem is lower than it has ever been in history. While it's not great to hear that people are feeling…
Maximize Your InfluenceEpisode 35 - Alligning Your Life For Better Persuasion
We've all exeperienced times in our lives when we've felt "out of allignment." Maybe one particular area of our life, such as finances, just wasn't going the…
Maximize Your InfluenceEpisode 34 - Attraction and Similarity
Do you like this podcast? Do you hate it? Either way, please leave us your feedback on Itunes! Also if you have anyone to nominate for the weekly "persuasion…
Maximize Your InfluenceEpisode 33 - Supercharge Rapport by Mirroring and Matching
Have you ever met a sales person who just came on too freindly too fast? How did it make you feel? Chances are you couldn't get away from them fast enough! All…
Maximize Your InfluenceEpisode 32 - Managing Your Non Verbals and Killing the Heckler
If you stood in front of a mirror and gave your typical sales pitch, you'd likely be shocked at the amount of non verbal behavior you display. More often than…
Maximize Your InfluenceEpisode 31 - Presenting Using the T.E.S.S. System
When presenting, especially to a group, it's often impossible to know what personality type your audience is. That's why it's important to use the T.E.S.S…
Maximize Your InfluenceEpisode 30 - Presenting With Power!
Whether it's to just one person or a staduim full of people, all persuaders are presenters. Presenting involves taking the stage or spotlight to persuade…
Maximize Your InfluenceEpisode 29 - Making Yourself Do Things You Don't Want To Do
Have you ever had a day where you didn't feel like doing something you KNOW you needed to do? How about everyday? The fact is sometimes we just don't have the…
Maximize Your InfluenceEpisode 29 - New World Negotiation
Have you ever been involved in a negotiation with somebody and wondered "can we just drop the facade? can we drop the formalities and get to the point here?"…
Maximize Your InfluenceEpisode 27 - Using Color, Smell, and Music To Your Advantage
Have you ever walked into a business and just had a bad feeling from the start? Chances are, the owner of that business did not know how to effectively use…
Maximize Your InfluenceEpisode 26 - Squashing Self Limiting Beliefs
When it comes to effectively persuasing others, the most difficult obstacle to overcome is often ourselves. On this episode, Kurt and Steve discuss how we can…
Maximize Your InfluenceEpisode 25 - Does "assuming the sale" really work?
We've all heard that "assuming the sale" is one of the most effective persuasion tactics out there. But how does one avoid crossing the line from "confidence"…
Maximize Your InfluenceThe Law of Obligation: Give More Get More
Have you ever had the great displeasure of dealing with somebody who could never admit they were wrong? Or somebody who was constantly full of themselves? On…
Maximize Your InfluenceEpisode 23 - Using Effective Testimonials
We've all seen it: a late night infomercial parading testimonial after testimonial across the screen. After watching for a few minutes, we inevitably think…
Maximize Your InfluenceEverybody's Doing It...Why Shouldn't You?
It's a well known fact that humans look to others to validate their own actions. On episode 22, Kurt and Steve discuss how this powerful concept of "Social…
Maximize Your InfluenceEpisode 21 - Persuasion Killing Words
Words are powerful. Depending on which ones you use, you could be either supercharging or killing your presentation. In this episode, Kurt and Steve discuss…
Maximize Your InfluenceEpisode 20 - Do People Trust You (Continued)
What are the remaining 3 C's of Trust? How can we get others to trust us without coming across as cocky, arrogant, or condescending? How can we tactfully let…
Maximize Your InfluenceEpisode 19 - Do People Trust You?
Do other's trust you? The results are surprising. While you could be the most honest and trustworthy person in the world, trust often comes down to a few time…
Maximize Your InfluenceEpisode 18 - Getting Your Foot In The Door And Cementing Commitments
Getting prospects to make and keep commitments is a cornerstone of the persuasion process. In this episode, Kurt and Steve discuss how smaller commitments lead…
Maximize Your InfluencePart Two Of "The Law Of Dissonance"...Plus More Listener Mail
Why do our prospects often not do what it is we want them to do? In this episode Kurt and Steve discuss the scientific reasons why persuasion can lead down a…
Maximize Your InfluenceEpisode 16 - Leveraging "Dissonance" To Get Long Lasting Decisions...Quickly
In 1957, Stanford Professor Leon Festinger developed the "Theory of Cognitive Dissonance." On this episode, Kurt and Steve discuss how persuaders can use this…
Maximize Your InfluenceEpisode 15 - Using Allure To Build Value And Create Urgency
Kurt and Steve discuss how the "Law of Scarcity" can better be used to create urgency and bulid value.
Maximize Your InfluenceEpisode 14 - How To Mentally Prepare For Powerful Persuasion
Kurt and Steve discuss the top three ways to get mentally prepared to persuade with maximum efficiency.
Maximize Your InfluenceEpisode 13 - How To Listen To People You Don't Want To Listen To
Kurt and Steve discuss how to better listen to people you normally don't like to listen to. They also discuss how fatigue can factor into the persuasion…