Shows / Fit Biz U
Fit Biz U
Welcome to Fit Biz U with host Jill Lockwood, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you create new coaching programs, launch new online products, and scale your business to multiple…
Episodes
- Fit Biz U
FBU 043: 3 Program Launch Mistakes to Avoid
When launching a program, a course, a special product, or a seasonal offer its really easy to make silly mistakes (especially in the beginning phase of your…
- Fit Biz U
FBU 042: 5 Reasons Why People Don't Purchase #5
Sometimes people are just not buying because they don't feel the heat and the urgency of your offer. Do they know your spots are limited? Do they know you're…
- Fit Biz U
FBU 041: 5 Reasons Why People Don't Purchase #4
Building trust on social media is not a fast process. It takes time to show people you have the same problems that they have, that you face the same obstacles…
- Fit Biz U
FBU 040: 5 Reasons Why People Don't Purchase #3
Often times, when we are not making sales, we think that there's a problem involving our offer, when in reality there may be a distrust involving the person…
- Fit Biz U
FBU 039: 5 Reasons Why People Don't Purchase #2
When launching a new program or a new course, besides being clear on whom the program is for, we want to be clearer on whom it is not for. Also, sometimes…
- Fit Biz U
FBU 038: 5 Reasons Why People Don't Purchase #1
When we are on the trust business we often times don't understand why our audience and potential clients are not buying from us. We may think it's personal or…
- Fit Biz U
FBU 037: Pricing Strategies – How Much Should You Be Charging for Your Time & Offers?
If you're new in the online business industry you may have a hard time with pricing your work. You don't know how much you should charge for your course or for…
- Fit Biz U
FBU 036: Use Beta Testing to Your Advantage
When we have an idea for a new fitness program, a new course, or anything that we are going to put out there for an entire audience we may have doubts about…
- Fit Biz U
FBU 035: Hoop Jumping Content and Lead Magnets – How to Attract Potential Clients with Free Resources
Hoop Jumping Content (or "freebie") is an essential kind of content to have if you're looking to expand your audience and make yourself visible. Also known as…
- Fit Biz U
FBU 034: Transparency Marketing: How to Actually Build Trust Online by Being Yourself
Building trust with clients, potential clients and leads is not just about selling stuff, being the expert, and talking specifics, it's also about being real…
- Fit Biz U
FBU 033: How to Create a Personal Blueprint and Differentiate Yourself from Other Professionals
When you have an online brand and you are the face behind the business you might find it difficult to stand out from other professionals doing the same kind of…
- Fit Biz U
FBU 032: How to Create an Engaging Facebook Group and Why You May Need One for Your Biz
A free Facebook group can be a really great asset if you run an online biz. By creating a community of people and by sharing content on a regular basis, you…
- Fit Biz U
FBU 031: Overcome Perfectionism in Your Business: The Triple "D" Method
Taking action in business may be difficult for some people because of one simple barrier: perfectionism. Thinking about all the details of your launch, making…
- Fit Biz U
FBU 030: Plagiarism and Original Content: Find Your Own Voice in the Online Space
Original content and organic ideas are two tricky things to find nowadays. Social media made everything so easy and so public that you might find it difficult…
- Fit Biz U
FBU 029: Create More Time and Get Work Done: 4 Insights to Help You with Time Management
Time is something we do not want to waste, especially these days where everything happens so fast at all times. Managing your time and schedule in a smart way…
- Fit Biz U
FBU 028: How to Optimize Your Niche and Start Attracting the Right People for Your Business
Selecting a specific profile of potential clients is one of the first things you need to be doing in order to grow your business and make money, right? But how…
- Fit Biz U
FBU 027: Streamline Your 1:1 Coaching Offer and Convert More Effectively on Sales Calls
Structuring your business model with a variety of offers might feel what you need to be doing to get more clients, but it can actually work against you. In…
- Fit Biz U
FBU 026: 5 Tools for Effective Networking Virtually
Networking is important as a way to grow your business, get ideas and insights from other professionals, develop self trust and bring value to people. In…
- Fit Biz U
FBU 025: "Growth" Content Vs. Trust-Building Content
How many followers do you have? How large is your audience? Is your reach on social media high? These are all questions that most Internet business owners…
- Fit Biz U
FBU 024: 3 Ways to Come Up with Ideas for Social Media Content
In this episode Jill talks about how to be a better thinker and how to have great ideas for your business. Creating captivating content is a practice. You can…
- Fit Biz U
FBU 023: Going "All in" - How to Make Your Side Hustle a Full-Time Gig
In this episode you will learn the most effective strategy to stop seeing your online business as a hobby and start seeing it as a lucrative source of income…
- Fit Biz U
FBU 022: How to Handle Haters and Trolls (And Stop Worrying About Them)
When you use the Internet to offer your service or product it's easy to attract people with differing opinions, people who think different from you. Having…
- Fit Biz U
FBU 021: How to Overcome the Comparison Trap in Business
It is really easy to compare yourself to other professionals working in the same industry as you, right? With these 3 easy tips, Jill helps you get into the…
- Fit Biz U
FBU 020: Time & Energy Management for Busy Schedules
When it comes to running a business people often times cannot manage time appropriately. Working a 9-5 job and adding extra hours to take care of your online…
- Fit Biz U
FBU 019: 4 Big Dial-Moving Actions for Online Business Newbies
Does it feel overwhelming starting an online business and all of a sudden having to mark your presence on every social media platform? Well, you don't have to…
- Fit Biz U
FBU 018: Quit Trying to Impress Your Peers!
In this episode Jill explains that trying to impress your audience is often times the incorrect strategy. Talking about science facts, new researches, super…
- Fit Biz U
FBU 017: Types of Social Media Posts: The 3 S's
Social media nowadays can be overwhelming for an online business owner. How many times per week should I make a post? Do I need to show myself on stories all…
- Fit Biz U
FBU 016: Overcome Analysis Paralysis and Start Getting Sh*t Done
On this episode Jill explains that momentum is built day by day and, in order to have a great business, you must have a small business first. Before deciding…
- Fit Biz U
FBU 015: Don't Create a Website Yet
Starting an online business is easier than it looks. A website is often considered the first step to take when having a business, offering a service, or…
- Fit Biz U
FBU 014: How to Choose Your Next Business Coach?
What is the best strategy to have when choosing a business coach? What is the best approach? What are the skills and qualities you want your mentor to have?…
- Fit Biz U
FBU 013: Business Investment for Growth
In this episode, Jill helps you to shift your mentality when it comes to investments. Putting money on your own business might feel scary for a lot of people…
- Fit Biz U
FBU 012: Stop Consuming, Start Creating
Do you know the difference between someone making content and someone consuming it? The former decided to do it. On this very inspiring episode, Jill addresses…
- Fit Biz U
FBU 011: Overcome Imposter Syndrome (4 steps)
Often times we doubt ourselves more than necessary, we think we're not good enough, qualified enough, we can't make mistakes. As a result we get frustrated and…
- Fit Biz U
FBU 010: There's Utility in Overwhelm
Join your host, Jill as she talks about how to be a beginner in the coaching industry! First you'll need to gain experience and do more work in order to have…
- Fit Biz U
FBU 009: Adjusting your Offers (The 3 Types)
As an online coach you may have some questions about the type of service you want to sell. Is it going to be personal customized coaching? Is group coaching a…
- Fit Biz U
FBU 008: How to Stand Out From the Crowd?
"The online fitness industry is saturated". You may have heard this concept many times and it may have affected you in some way. How do you stand out as a…
- Fit Biz U
FBU 007: 3 Big Mistakes You Might Be Doing as an Online Coach
Are you familiar with some of the "don'ts" of the Online Coaching industry? Do you want to know more about good practices in this kind of business? In this…
- Fit Biz U
FBU 006: Good Marketing: Do You Know How to Sell?
On this episode you will learn some of the best techniques available now to create a marketing strategy that really works. Jill explains that offering your…
- Fit Biz U
FBU 005: Staying on Course and Playing the Long Game
Are you willing to fail? Are you prepared to be frustrated with the results? Did you manage your expectations already? These are some tough questions you need…
- Fit Biz U
FBU 004: Your Old Self Is Your Best Client
On this episode, Jill talks about finding your ideal client and creating a niche for your business, which sometimes can be confusing; especially if you are a…
- Fit Biz U
FBU 003: The 5 Key Ways to Build Trust with Potential Clients
Jill shares the 5 key ways to be trustful online with the intention of getting clients. In order to build a relationship based on trust and confidence you need…
- Fit Biz U
FBU 002: The Pyramid of Attraction
Jill explains that the process of getting clients on social media can be compared to a pyramid: the base with free content and free value, the middle with warm…
- Fit Biz U
FBU 001: Leaving Scarcity Behind
Join the very first episode of Fit Biz U with your host Jill Coleman. Jill is a fitness professional and business coach who effectively made the transition…